Listrak Expands SiteVibes Integration
Through the enhanced integration, marketers can bring real-time SiteVibes events and data, including loyalty insights, review activity, and customer behaviour, directly into Listra.
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Listrak, the cross-channel personalisation platform, has expanded its integration with the customer engagement and retention platform SiteVibes.
Through the enhanced integration, marketers can bring real-time SiteVibes events and data, including loyalty insights, review activity, and customer behaviour, directly into Listrak, empowering brands to build personalised campaigns from loyalty and behaviour data and drive repeat purchases.
Webhooks pass data between the two platforms in real time, maintaining a single unified customer view and triggering messages in channels such as email and SMS as loyalty events happen. Centralising messaging in one platform also gives mutual clients a single view of send frequency across channels.
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The expanded SiteVibes integration is part of Listrak’s Real-Time Integrations capabilities, which connect retailers’ broader technology ecosystems with Listrak through real-time event data.
By bringing events from platforms like SiteVibes directly into Listrak, brands can combine these signals with their customer data to trigger journeys and personalise messages across channels.
Other benefits of the integration include:
- Advanced segmentation, allowing marketers to build more precise audiences using loyalty, purchase, and engagement data.
- Personalised campaigns at scale, delivering email and SMS campaigns tailored to each customer’s behaviour and preferences.
- Increased customer lifetime value, using data-driven insights to earn repeat purchases and long-term engagement.
- Continuous data sync, keeping customer data aligned across platforms so messaging stays consistent.
“Brands shouldn’t have to choose between loyalty and personalised marketing,” said Leah Beitler, VP of Partnerships & Ecosystems.
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“Together with SiteVibes, we’re helping brands turn loyalty insights into meaningful engagement across email, SMS and the broader customer journey, creating stronger relationships and more valuable customers. Retailers are now able to not just reward their customers, but use top-tier loyalty data to make every Listrak integration smarter.”
“We are thrilled to expand our integration with Listrak,” said Mike Matker, co-founder of SiteVibes. “Our enhanced integration supercharges the capabilities of both platforms for our mutual clients. Plus, the Listrak team is incredibly collaborative and are great partners, so we are excited to continue to grow our work together.”
