AI Infuses Innovation into Marketing
Rewind 2024: AI revolutionised marketing in 2024, driving creativity, precision targeting, and compliance.
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AI Infuses Innovation into Marketing
Rewind 2024: AI revolutionised marketing in 2024, driving creativity, precision targeting, and compliance.
Staff Writer
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Advertising in a Privacy-First, Mobile-Centric World
REWIND 2024: The advertising industry is transforming as brands adapt to mobile-centric consumer behaviours, confront challenges posed by MFA websites, and embrace privacy-first strategies to drive meaningful and ethical engagement.
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Top 15 Interviews of 2024
Read our top 15 interviews to discover strategies, lessons, and inspirations that will help shape your next move in 2025.
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Strategies to Ensure Efficient Order Fulfilment
Rewind 2024: The young, modern customer demands fast and trackable deliveries. How can brands enable seamless order fulfillment in the evolved ecommerce landscape?
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Top 30 News Moments Marking 2024
A quick recap of the noteworthy news moments of 2024’s customer experience (CX) and martech landscape across customer engagement, content creation, artificial intelligence, advertising, brand safety, and more.
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Cracking the Data Dilemma with Trust, Trends, and Transformation
REWIND 2024: In 2024, the spotlight had shifted to questioning data's relevance and reliability. Businesses redefined how to trust, integrate, and act on data for smarter decisions.
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Meet Martechvibe’s 2024 Advisory Board
Discover the industry leaders featured on Martechvibe, sharing expert insights on 2024's top trends—generative AI, adtech, sustainability, and more.
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2024 Holiday Brand Campaigns That Sleighed
It’s the season to celebrate innovative brand teams. Martechvibe looks at what marketers can learn from this year’s brand-led holiday campaigns.
Yolande D'Mello
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Unlocking Mobile Growth in 2025
Rewind 2024: The mobile app is now a primary medium of communication between brands and their customers. A critical channel for retailers, what is in store for its future success?
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How Did the Martech Ecosystem Dominate 2024
REWIND 2024: Exploring the transformative trends shaping the martech ecosystem, from the rise of generative AI and agile stacks to groundbreaking approaches in CX and data-driven strategies.