Yahoo and Hivestack, an independent programmatic digital out of home (DOOH) ad tech company, recently announced a strategic global partnership to connect their industry-leading technologies, and enable premium, programmatic DOOH cross-channel media campaigns on a global scale. Through the partnership, Yahoo’s omnichannel demand side platform (DSP), will be integrated into the Hivestack supply side platform […]
A tie-up between Mastercard and HyperPay will see multi-rail capabilities and gateway solutions reach new customer segments across Mena through the adoption of innovative and frictionless payment ecosystems. Mastercard is a technology leader in the global payments industry, and Saudi Arabia-based HyperPay is the fastest growing ecommerce payments services provider in Middle East and North […]
flynas, the Saudi air carrier and the leading low-cost airline in the Middle East, announced relaunching its loyalty program “nasmiles”, with new exclusive offers and rewards for members. Under the slogan “More travel, more nasmiles,” the revamped program allows members to earn points for every riyal spent on their domestic and international flights, Economy and […]
The introduction of three new e-scooter lines from a leading global business in the fields of transportation and service robotics, Segway, is furthering its position as a pioneer in the future of smart mobility in the UAE. Segway is poised to become an essential player in making smart cities a reality across the world, with […]
Sprinklr, a unified customer experience management platform provider, has become an official partner in the TikTok Content Marketing Specialty that is a part of the TikTok Marketing Partner Program. Sprinklr was TikTok’s first advertising partner in 2020, and the addition of the Content Marketing Specialty helps marketers use Sprinklr to manage, execute, and optimise both […]
TEXUB, a global B2B marketplace pioneering the future of IT trade was recently launched in Dubai. The start-up will offer a safe, stable and seamless digital ecosystem for global IT and mobility trade in the B2B space by taking care of end-to-end business requirements and simplifying operations. As a key selling point, the TEXUB model […]
Technostacks is a web and mobile application development company has launched MENA’s local courier, shipment, & taxi booking app to enable consumers and businesses to locally transport packages in the MENA region. The clubbed on-demand transportation application with courier services, shipment, and taxi booking functionalities is in the local language to facilitate users to handle […]
Reddit launches a new host programme to help it find and nurture top conversational talent in the app. Reddit is inviting regular Reddit Talk hosts to take part in the program with the lure of rewards like: Your talks being promoted to relevant audiences at the top of Reddit, and being promoted on Reddit’s own […]
Meta, formerly Facebook, has ‘rewritten and redesigned’ its privacy policy to make it ‘easier to understand’ and also to ‘make it clearer’ to users how it used or shared their information. The updated Meta Privacy Policy will kick in from July 26, and covers Facebook, Instagram, Messenger, and other Meta products. It won’t cover WhatsApp, […]
Hootsuite, the social media management platform announced that it has joined the Content Marketing speciality within TikTok’s Marketing Partner Program, an initiative that makes it easier for marketers to scale their content on TikTok. As an official badged partner, Hootsuite has launched an integration that enables its customers to effectively manage, execute and optimise their […]
