personalisation

By leveraging its proprietary advertising technology, Context Networks is pioneering a first-of-its-kind advertising and loyalty platform for gaming route operations.

Ahmed Khairy, CEO of Gameball talks about why true loyalty goes beyond transactions—brands must build emotional connections, personalise experiences, and leverage AI to stay ahead.

Jeff Zotara, Chief Marketing Officer at arrivia discusses the state of loyalty and how technology can make a difference.

JTS will leverage AMS’s resources and expertise in high-speed inkjet printing, large-format printing, and intelligent inserting to enhance its existing offerings.

Vida Shoes International deploys Fast Simon AI product suite across company's portfolio of brands.

Destination XL boosts shopper identification and personalisation efforts with Bluecore technology.

This collaboration will enable businesses to create more personalised and seamless interactions, enhancing customer experience.

The new integrations empower marketing teams to deliver multichannel personalisation with greater ease, efficiency, and ROI.

From leveraging in-store digital experiences to fostering trust through privacy-forward data practices, the potential to create an impactful and inclusive retail media network is greenfield.

Martechvibe tracks the trends moving marketing teams and lays out the top 10 priorities for 2025, and how to action the dream.