MarTech

New Real-Time Profiles by Amperity combine live activity with complete customer history, so brands can recognise every individual and respond instantly.

SAS Customer Intelligence 360 helps brands modernise their marketing to achieve greater customer satisfaction, better campaign results, and higher revenue.

As agencies navigate the intersection of technology and creativity, AI is emerging as the new creative backbone. Daniel Martins of GALERIA.ag and Raul Braga of Adobe share how AI-driven workflows can scale campaigns without sacrificing originality.

CTV Performance enables advertisers to move beyond traditional CTV metrics like impressions and completion rates, offering a new layer of insight: the ability to track site visits, leads, and sales directly tied to CTV exposure.

In this exclusive interview, Greg Kihlstrom breaks down the biggest myths and missed opportunities in martech today.

The StackAdapt martech suite enables marketers to unify and personalise campaigns across paid and owned media channels using real-time behavioural triggers, advanced segmentation, and dynamic creative optimisation.

Mailmodo’s new platform enables marketers to plan, create, automate, and analyse entire campaigns through simple prompts, eliminating days of manual setup.

Hyland continues to advance enterprise content management with AI-powered content intelligence, agentic automation, and real-time insights.

Zora AI, integrated with Oracle Fusion Cloud and running on Oracle Cloud Infrastructure, helps organisations boost efficiency, gain insights, cut costs, and simplify complex business processes.

An elite list of business, technology, and marketing leaders are set to come together at the Dubai event to discuss the future of retail. The agenda will spotlight how leading brands overcome barriers and leverage AI to transform CXs, drive personalised engagement, and add scale.