MarTech

Marchex’s new Healthcare AI Solution provides conversation analytics, understanding of patient intent, and enables precise lead attribution and validation of marketing results.

By integrating social conversations into Salesforce, Sprout Social enables businesses to unify social data with their customer data to deliver better, personalised service–helping them build trusted brands.

Built on the foundation of Kubit Lumos, Ask Kubit introduces explainable AI (xAI) into everyday analytics, further advancing the platform’s mission to make insights more accessible, transparent, and self‑service.

With this integration in GPTBots.ai, the company provides partners with development tools, API access, and technical support to facilitate the creation of customised solutions and enable mutually beneficial growth.

Sanjay Raturi, Sales Lead for EMEA at AppsFlyer, shares why brands must shift their focus from user acquisition to meaningful retention, and how to use measurement, segmentation, and AI to drive long-term app engagement.

Ask Introhive empowers partners, business development and client relationship managers, and marketing teams to simply ask a question and receive instant, strategic insights about clients, accounts, and relationships.

Unlike current approaches that primarily optimise around media variables, PulsePoint’s Adaptive Optimization enables marketers to apply clinically relevant signals to campaign optimisation.

(un)Common Logic’s ecommerce SEO offering is built specifically for companies where marketing leaders need organic search to drive both scale and ROI.

The launch of SundaySky’s Amplify enables revenue teams to create personalised, on-brand video content in minutes, eliminating creative bottlenecks and accelerating customer engagement.

The acquisition strengthens Pyxl’s global presence by combining HOOK’s creative storytelling with digital strategy and performance marketing to deliver emotionally impactful, results-driven brand experiences.