Martechvibe’s Weekly News Round-Up
In case you missed it, here’s a look at the top headlines in the marketing and technology landscape. The news selected presents a snapshot of the evolving consumer terrain, how technology is being optimised to solve growing marketer challenges and significant drivers of customer experience trends. Yellow.ai Launches Dynamic Automation Platform With Generative AI Yellow.ai, […]
Topics
In case you missed it, here’s a look at the top headlines in the marketing and technology landscape. The news selected presents a snapshot of the evolving consumer terrain, how technology is being optimised to solve growing marketer challenges and significant drivers of customer experience trends.
Yellow.ai Launches Dynamic Automation Platform With Generative AI
Yellow.ai, a conversational AI provider, announced the launch of its Dynamic Automation Platform (DAP), powered by generative AI. It enables enterprises to automate customer and employee experiences at scale with 60% reduction in their operational costs. The company is combining generative AI technology with DAP, which runs on its proprietary and multi-Large Language Model (LLM) AI engine, DynamicNLP.
Read more here.
Infosys Partners With ServiceNow For Live Operations Platform
Infosys, a provider of digital services and consulting, worked with ServiceNow, a digital workflow company, to launch the Infosys Live Operations platform aimed at enhancing customer experiences for telecom providers. Infosys leveraged ServiceNow technology to build Infosys Live Operations, which seamlessly integrates with legacy and digital environments for application rationalisation and technology stack optimisation.
Read more here.
Sitecore Adds Generative AI To Its Composable Software Solutions
Sitecore, a provider of digital experience software, has integrated Open AI ChatGPT across its fully composable software solutions. This feature release, powered by Microsoft Azure OpenAI Service, will allow marketers to integrate generative artificial intelligence functionality into their Sitecore-powered marketing stack. Sitecores fully-composable offering lets marketers build their own solutions by bringing their own AI to integrate with open application programming interfaces and configurable user interfaces.
Read more here.
Snap Unveils Latest Features To Help Creators Monetise
Snap unveiled an array of new features and advancements that will drive innovation in AR & AI technology, retail as well as the creator ecosystem. Highlights included core product updates such as brand new story formats that allow the community to stay better connected, as well as more monetisation options for creators that demonstrate Snap’s enhanced level of investment in the ecosystem. Snapchat will also be providing creators more audience growth opportunities through new surfaces such as Snap Map, making it easier to discover creators across Stories and Spotlight.
Read more here.
Uniphore Becomes Available in AWS Marketplace
Uniphore, a conversational artificial intelligence and automation platform provider, is now available in Amazon Web Services (AWS) Marketplace, a digital catalogue of solutions that run on or with AWS. Uniphore’s comprehensive AI and automation platform helps businesses resolve customer queries using self-serve and agent-assist solutions. Listing in AWS Marketplace allows AWS and Uniphore customers to purchase and manage products within Uniphore’s U portfolio from the AWS Marketplace. Uniphore’s U portfolio helps companies analyse every customer interaction across channels.
Read more here.
