UAE entrepreneurs have increased their digital intiatives to help attract and retain more customers during the pandemic, according to the GoDaddy Entrepreneur Survey. The study has revealed that 36 per cent of UAE entrepreneurs have increased their digital marketing activities to attract more customers. Nearly a third use their current online presence to sell goods […]
Online sales within the UAE’s food and beverage market surged 255 per cent year-over-year in 2020 to reach $412 million, according to a recent analysis by the Dubai Chamber of Commerce and Industry. The report also forecasted the value of online food and beverage sales in the country to reach $619 million by 2025 and […]
ADLINK Technology Inc., a global leader in edge computing, joins the Senseye-Ready ecosystem to offer predictive maintenance solutions supported by the Senseye ROI Lock guarantee. Manufacturing, maintenance and operations managers can now implement predictive maintenance with complete confidence that they will get a minimum 100 per cent return on their software investment. Through the Senseye […]
Emmersion, the leader in automated language assessments, announced last week that it has closed an early-stage, $5.5 million round of funding. The round was led by Sepio Capital with participation from Next Frontier Capital, Jeremy Andrus, and Tamarak. “We led this financing not only because Emmersion can become the category leader in the $7.5 billion […]
eGain, the cloud platform for customer engagement automation, announced that a fast-growing online retailer generally leverages eGain for digital customer engagement automation. The multi-brand retailer was struggling to meet the soaring demand for customer service, fueled by rapid growth. True to its online business model, the company wanted to offer only digital customer service and […]
Software AG, a leader in IoT, integration, API management and business transformation software, announced the appointment of Dawn Colossi as Chief Marketing Officer. With over 25 years of digital marketing experience, Colossi brings a wealth of experience in driving award-winning digital marketing programs for high-growth companies. Sanjay Brahmawar, CEO of Software AG, said: “We are […]
News Corp have forged a deal to purchase Investor’s Business Daily for USD $275 million. The now former O’Neil Capital Management-owned publisher will now operate under News Corp’s Dow Jones subsidiary, News Corp said in a press release announcing the move. Elaborating on the motives behind the acquisition, Murdoch-owned News Corp pointed to the Investors.com […]
Major shifts in consumer behaviour and engagement in the weeks leading up to and during Ramadan can be expected, according to the latest data from AppsFlyer and Braze. According to the study, these changes include an increase in mobile usage and consumer spending and customer acquisition and retention in the Middle East, presenting a golden […]
Leading media brands including OK! Magazine, Radar Online and Distractify are currently on the Fabrik platform which is available to other publishers looking for a CMS solution. Representing the publications’ owned and operated inventory, Fabrik combines the content and experience elements of a robust CMS with advanced advertising technology to dramatically increase monetisation opportunities for […]
Google has extended its lead over Facebook at the top of the Retention Index’s Universal Power Ranking, while SHAREit took the top spot as the fastest-growing media source in the Middle East in AppsFlyer’s 12th edition of its Performance Index, AppsFlyer aims to empower marketers with a suite of comprehensive measurement and analytics solutions, recently […]
