Strategy to turn Dubai into one the world’s top 10 metaverse economies as well as a global hub for the metaverse community. The ruler of Dubai, Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, launched the Dubai Metaverse Strategy that aims to turn Dubai into one the world’s top 10 metaverse economies as well as […]
Infiniti, an automotive brand appoints Z7 Communications, regional luxury communications, digital, and events agency, has been appointed as its representative in the Middle East Infiniti’s vision is to build luxury experiences and is committed to create modern Japanese sophistication transcends its vehicles. “We are beyond proud to be representing Infiniti in the Middle East as […]
Stllr Network closed a six-figure investment amount after a public beta launch from 500 Global, angel investors through Women Spark and Falak Angels. Stllr provides companies with a plug-and-play marketing model through experimenting with different campaigns like SEO, media buying, social media and more. The funds will be used to hire local talent and regional […]
Stagwell announced the acquisition of Apollo Program, a real-time, AI-powered SaaS platform that uncovers consumer, creative and contextual insights for scaled modern marketing. Apollo will be integrated with Stagwell’s data and insights unification tool, Consumer Understanding and Engagement (CUE), and is the first acquisition made by the Stagwell Marketing Cloud. Apollo’s enterprise technology tools will […]
Microsoft announced that it plans to join forces with Majid Al Futtaim to empower regional startups and SMEs through the Dubai-based retail giant’s Launchpad Program. As a partner in the Majid Al Futtaim Launchpad accelerator initiative, Microsoft intends to commit resources and expertise to startups and SMEs across the Middle East and North Africa. “The […]
The Iraq-based ecommerce business, Orisdi has raised a new six figure investment round that included the participation of existing and new investors. The round was facilitated by the Iraqi Angel Investors Network and served to reinforce the continuous growth of the business and the growing potential of ecommerce in Iraq. The round also saw the […]
ChannelAdvisor Corporation, a provider of cloud-based ecommerce solutions that enable brands and retailers to increase global sales, announced new integrations and platform capabilities to help improve product visibility, meet new sources of consumer demand and increase operational efficiencies. “With more than 350 marketplace and retail integrations, ChannelAdvisor’s commitment to helping brands reach consumers across all […]
Vodafone recently entered into a partnership agreement with Tamimah, an IT solutions provider in Oman. The collaboration will see the provision of government-based services, such as enquiring about general secondary high school results and parking payments via SMS. “At Vodafone, we are committed to enhancing already existing services and joining hands with pioneers in the […]
Omnichannel ad campaigns can drive conversions up to three times more efficiently than individual-channel campaigns, according to new data from Frequence, an advertising sales automation and workflow software. The data, which was collected from Frequence’s own platform over nine months ending in April of 2022, also found that the right media mix can decrease the […]
Many Worlds VR, an immersive social virtual reality experience in an expanding multiverse of the bespoke world, recently announced its launch. Players create their avatars, meet new people, play mini-games, build a home and explore unique experiences in each world. In development for two years, Many Worlds VR is an ambitious passion project created by […]
