The National Bank of Bahrain (NBB) and global technology company Mastercard have announced a strategic seven-year partnership to elevate their existing offerings. It providea NBB’s customers a differentiated, digital-first experience with value-added benefits. The partnership signing took place during Mastercard’s MENA Executive Council’s inaugural event that was held in Paris, France. The collaboration and consultancy […]
Qstay Hospitality Technologies , a Dubai DIFC-based next-generation hospitality company announced that they have recently closed on a seed round of $6.5 million. Funding was a mix of debt and equity. Qstay’s founder and CO-CEO Artur Khayrullin said that the capital will be used to “accelerate the amazing growth we’ve seen so far,” The concept […]
Targetspot, a global player in adtech and digital audio monetisation, announced an agreement with ShowHeroes, an independent video solutions provider. The agreement gives Targetspot exclusive access to billions of monthly audio ad impressions from premium publishers and platforms such as Der Spiegel in Germany, Webedia in France and La Nacion in Argentina. ShowHeroes is a […]
NetBase Quid, a provider of artificial intelligence-powered consumer and market intelligence, has added expanded TikTok Certified Topics, expanded forum content, global language coverage, and other features in its latest quarterly product updates. Mike Baglietto, global head of product marketing at NetBase Quid, said: “The advancement of social media capabilities, combined with the imperative need of […]
InfoSum, a data collaboration platform provider, has launched Platform Sigma, the latest update to its first-party data collaboration and privacy protection solutions, to help companies build and manage their own data clean rooms. Platform Sigma enables full-scale transformation, application, and analysis of first-party data without sharing or movement. Its featherweight software layer can sit on […]
It is an artificial intelligence-powered, bot-assisted conversational messaging application that joins Freshmarketer and Freshsales on the unified customer record architecture Freshworks announced the launch of Freshchat as part of its Summer 22 series. This is an artificial intelligence-powered, bot-assisted conversational messaging application that joins Freshmarketer and Freshsales on the unified customer record architecture. This collection […]
The acquisition of e.fundamentals by CommerceIQ, combines modern workflows, deeper analytics to uncover assortment gaps and retail media targeting opportunities. CommerceIQ, an e-commerce platform provider, has acquired e.fundamentals, a digital shelf analytics (DSA) provider. This union will bring together sales, supply chain, and retail media automation from CommerceIQ and digital shelf activity and store-level availability […]
When a consumer engages with an ad through a specified action, it triggers a charitable donation. Givsly, the advertising and marketing company announced the launch of its Good Advertising solution. Big Happy, MobileFuse, Teads and Undertone signed on as the first users during its beta phase. Good Advertising employs a variety of formats for advertisers […]
Brands can quickly make decisions like when and where to move inventory in response to a successful marketing campaign Cart.com has launched Cart Unified Analytics, which consolidates data from multiple sources in real time to provide a singular view of marketing performance, storefront, inventory, and fulfilment metrics of companies. Cart’s artificial intelligence-driven recommendation engines then […]
Marketplace Platform has powered many top-selling ISVs to accelerate and operationalize revenue generation through Microsoft commercial marketplace Tackle.io has partnered with Microsoft to simplify how independent software vendors (ISVs) scale revenue through the Microsoft commercial marketplace, which includes the Azure Marketplace and Microsoft AppSource. “Buyers want to engage more digitally than ever before, and ISVs […]
