MediaKits launched its first of its kind platform for creators to develop a custom media kit online with real-time data and analytics. MediaKits plugs into the API’s of all social platforms: Facebook, Instagram, YouTube, and Twitter, and soon it will be integrating with Spotify, LinkedIn, TikTok, Snapchat, SoundCloud, and more. MediaKits pulls real-time data on numbers […]
Instagram has announced the launch of its first Small Business Mentorship programme in the UK, in partnership with Small Business Britain. The programme is part of Instagram’s continued effort to support and uplift the UK’s small businesses as the country recovers from the COVID-19 pandemic. Also Read: 2021 Is Going To Be The Year of […]
Facebook recently announced that they will enable users to create and share Instagram Reels within the main Facebook app. In an attempt to halt TikTok’s momentum, Facebook has been testing Reels creation and sharing within Facebook over the past few months, which has also included an experiment with a new Stories/Reels/Rooms feed at the top of user feeds. […]
Facebook-owned Instagram is planning to test a new advertising feature. According to an online report, the social networking platform has started testing a new feature which will put ads on its Shop tab. Instagram introduced the Shops tab last year as part of its efforts to expand into the eCommerce space. According to an online […]
It’s not only customer experience that has become the core of business strategies but customers themselves. With shoppable user-generated content (UGC) as the current marketing trend, brands anchor their loyal customers to fuel their business strategies. A recent DemandGen report revealed that over 90 per cent of buyers prefer interactive and visual content over traditional […]
When Steven Speilberg’s Ready Player One hit theatre screens in 2018, it was a glimpse into how virtual reality might one day transform the way we experience life. Set in a dystopian future, the year 2045, to be precise, the story shows us a world where people seek to escape from reality through the OASIS, […]
The Kingdom of Saudi Arabia (KSA) is focused on economic diversification — from a natural resource-based economy to an innovation hub powered by technology. The large and growing local population means solid domestic demand for goods, services and infrastructure. As a result, the government is pouring billions of dollars into high-tech infrastructure, launching funds, moving […]
Mitto, a provider of global omnichannel communications solutions, announced messaging connectivity for three of the world’s most popular social media channels: Facebook, Instagram and Twitter. Mitto’s portfolio — which includes an industry-leading SMS routing system — now supports every top customer engagement channel, enabling marketers to extend and personalise campaign reach where customers already are, […]
MatchCraft announces the launch of Powered by. In productising MatchCraft’s suite of APIs, third-party platforms gain access to the technology used by AdVantage to power search, social, and display campaigns for local businesses across the globe. At the core of Powered by is a suite of cross-functional, multi-channel APIs that provide access to robust and […]
YouTube and Instagram rank the highest when Gen Zers are asked what social media platforms they are currently using, followed by Snapchat and then TikTok, according to research undertaken by Joy Ventures and getWizer to track Gen Z’s social media habits. The research was conducted in the US during March 2021, among a representative sample […]
