generative AI

WPP Open for B2B will help marketers solve complex B2B marketing challenges, accurately identify and engage buying groups, and improve clients' return on investment.

The new genAI capabilities in Customer Intelligence 360 take advantage of Amazon Bedrock, enabling marketers to create audiences and pair them with precise, personalised messages and offers.

Around 87% of business leaders have adopted GenAI technologies to a certain extent for day-to-day work, NTUC LearningHub reveals.

As part of the partnership, Coca-Cola has made a $1.1 billion commitment to the Microsoft Cloud and its generative AI capabilities.

Adobe Express brings popular Firefly generative AI features like Text to Image, Generative Fill, Text Effects and Text to Template to mobile devices for the first time. 

Leveraging the advanced generative AI capabilities, Vonage equips businesses with the resources necessary to establish personalised, real-time connections with customers.

This generative AI platform will help to address the concerns of ecommerce sellers and provide assistance to businesses by answering their questions related to ecommerce selling.

Through the partnership, Accenture and Adobe intend to help enterprises create content at scale and alter their content supply chains by leveraging Adobe Firefly, Adobe’s family of creative generative AI models. 

Together, NVIDIA and SAP will bring custom generative AI to the thousands of enterprises around the world that rely on SAP to power their operations.

Through AmpAi, Amperity focuses on fixing data quality and access challenges many brands face with traditional CDPs, promising brands the confidence to make decisions based on a trusted data foundation.