ecommerce

The partnership with Salsify signals a shift toward modular, scalable ecommerce architecture that gives brands the agility to grow in a channel-agnostic world, where marketplaces are not just sales outlets, but growth engines.

By pairing technology with targeted incentives, Walmart is empowering sellers to operate efficiently, stand out in competitive categories and meet customer demand, especially during the holiday season.

Discovery is shifting from stores to AI. Optimising product data for LLMs is now the key to winning visibility and sales in 2025.

The launch of RedVest Media reinforces Ace’s commitment to supporting independent store owners and its portfolio of brands by providing partners with greater control and visibility to drive awareness, traffic, and sales outcomes.

Sanjay Raturi, Sales Lead for EMEA at AppsFlyer, shares why brands must shift their focus from user acquisition to meaningful retention, and how to use measurement, segmentation, and AI to drive long-term app engagement.

(un)Common Logic’s ecommerce SEO offering is built specifically for companies where marketing leaders need organic search to drive both scale and ROI.

From smarter identity resolution and ecommerce assistants to generative content and new disciplines like GEO, martech leaders are rethinking what personalisation, attribution, and discovery really mean in 2025.

These automated email and SMS strategies turn casual browsers into loyal buyers and boost revenue with minimal effort.

Both companies have partnered with Perplexity to ensure brands can deliver structured, AI-ready product data that improves visibility, accuracy, and conversion in next-gen AI search experiences.

Xnurta’s AI Reporting Agent automates advertising reports for ecommerce brands and agencies, saving time and delivering custom insights using deep research and real-time data.