CX

Syniverse announced that it is the first global messaging and Communications Platform-as-a-Service (CPaaS) provider to offer a cloud-native, hyperscale digital engagement platform to improve enterprises’ customer experiences and accelerate their digital transformations. The Syniverse Hyperscale Communications Platform allows enterprises to easily elevate their digital transformation to feature rich messaging mediums via a range of global […]

Drip, a provider of marketing automation solutions for the eCommerce industry, announced its acquisition of Sleeknote, a cloud-based provider of forms and on-site engagement tools. Sleeknote helps businesses capture customer data such as email addresses, SMS numbers and consumer preferences when they visit a brand’s website.  This information – called zero party data – informs […]

RoboAds, the AI robotics startup that developed the world’s first advertising robot, is about to expose its latest and most advanced robot – the RA-200. The RA-200, is a sophisticated signage robot that has been designed to maximise the impact of the mobile indoor/outdoor advertising experience. Equipped with three 55inch 4K digital signage screens, the […]

Moneythor, a digital banking solution provider has been selected by SAIB to implement personal financial management (PFM) tools that will provide the bank’s customers with more holistic experiences and enable them to have a better understanding of their personal finances. The Moneythor solution is powered by real-time data, machine learning and behavioural science techniques to […]

APIs continue to grow in importance not only with software developers but also with the leading enterprise organisations they support, as companies increasingly rely on APIs to accelerate their digital transformation efforts. To shed light on the trends that businesses encounter as they rely more heavily on APIs, RapidAPI released a new report: The State […]

In its mission to enhance customer experience, MAWANI developed seven new online systems, granted 16 operations licenses to national and foreign shipping agents, and brought online a new trucking appointment booking system. Recognising the critical role that the ports and logistics sector plays in various industries, from manufacturing to food security, MAWANI had signed a […]

CX expert Gregorio Uglioni talks about the future of customer experience concerning omnichannel marketing, loyalty, and predictive analytics “Experiences are the key differentiator in business. It’s something that cannot be easily copied. If companies compete on price, everybody will lose. The prices will often decrease and the quality of the product and service will also […]

Cryptogram, an Asian blockchain public relations company, has officially upgraded its brand to MetaFocus, an online platform for metaverse content that will lead in the virtual economy and break through the imagination of digital marketing. MetaFocus integrates resources in the metaverse industry chain to provide customers with one-stop communication solutions. The new brand advocates encouragement […]

Ad spend on Facebook and Instagram in the Middle East increased by 33.32 per cent year-over-year (YoY) during Q3, and by 7.38 per cent between Q2 and Q3, said Emplifi, a unified customer experience (CX) platform. Etihad Airways had the top three performing posts on Facebook, generating 1,605,310 interactions, and Emirates the best performing post […]

Management demands them to be customer champions, frontline defenders of the brand and drivers of company growth initiatives — expectations are high for the CMOs. In today’s environment, these challenges have only grown bigger for CMOs in the midst of changing consumer needs. And this has been the overriding theme throughout the various sessions on […]