CX

AI Conversational Search functionality is embedded directly into the Sidekick browser extension, available for Chrome and Edge with no coding required.

New Genesys Cloud Agentic Virtual Agent responsibly advances AI from conversation to autonomous action, enabling outcome-driven operations and elevating customer experiences at scale.

In-store retail is being reimagined, shares Andrey Dorosh, Regional Retail Director, MENAT markets at Samsung Electronics MENA. When paired with digital channels, physical retail becomes critical to a true omnichannel strategy—one that meets customers where they are, both online and offline.

New Real-Time Profiles by Amperity combine live activity with complete customer history, so brands can recognise every individual and respond instantly.

Tealium Co-Founder Ali Behnam explains why real-time orchestration, smarter governance, and CDPs as AI guardrails are key to turning insights into impact.

Tightening privacy laws, the rise of AI, and the shift of customer data into operational systems are redefining how brands build trust and deliver seamless experiences across marketing, service, and operations.

Reputation’s newest products, Competitive Insights, Voice of Brand, AI Reputation Manager, and Reputation IQ, tackle critical market challenges and give businesses the insights they need to make strategic decisions quickly and confidently.

Alongside MCP, Cordial also introduced Rich Communication Services (RCS) as a supported channel and announced the debut of Cordial Foundry, its innovation arm dedicated to shipping agent-first tools quickly.

JumpCrew’s AdPost platform improves iQor’s technology stack and infinityAiQ platform, providing businesses with a toolset for managing digital campaigns, tracking performance, and centralising customer acquisition data.

Unlike traditional automation that relies on static templates, InMoment's AI Auto Responding uses advanced, generative AI to dynamically generate responses based on sentiment, context, and brand guidelines.