customer experience

KPI dashboards may show green, but your customer’s experience could be flashing red. While early-stage companies focus on metrics, what’s often missed is the growing disconnect between customer expectations and what’s actually delivered.

Zoho develops AI tools intended to support users effectively while keeping model complexity manageable to avoid additional costs for consumers.

The report reveals that AI is rapidly reshaping localisation, with over half of companies already adopting it and 81% planning hybrid AI-human models in the next year.

SmartAnalytics also supports integration with Snowflake Share and Snowflake Reader Account capabilities, enabling secure and efficient data sharing and collaboration.

Even the best CX strategies fail when teams operate in silos. Loyalty is lost not in touchpoints—but in the handoffs between them. What can be done?

Rather than relying on fragmented systems with limited functionality, VXconnect offers a unified solution that grows with providers’ needs.

Vibe Marketing Tech Fest brought together thought leaders across the Middle East to discuss future trends and technologies, and how they will impact the marketer’s role.

The underperforming sectors lag across key experience markers, signalling significant risk to reputation and brand presence.

As Southeast Asia’s digital economy surges, businesses across the APAC region need a unified platform for growth. But they face a critical challenge: fragmented data and disconnected systems are standing in the way of delivering the seamless customer experiences today’s buyers expect.

With Google Cloud as its new preferred cloud provider, CARSOME aims to deliver more dynamic and differentiated car transaction and ownership experiences to drive its next phase of growth.