customer engagement

To raise awareness and promote the adoption of AI technologies, GPTBots.ai and ZANROO will launch a series of thematic campaigns.

The Braze and Shopify strategic partnership enables enterprise brands to create seamless, personalised customer journeys.

The platform offers scalability, personalisation, automation, and integration to support diverse video advertising needs

The Lab will lead the development of scalable genAI solutions across critical business areas, including agentic systems.

CleverTap's MarTech solutions, product experience platform and VoIP-based engagement capabilities will be integrated with Deloitte's digital strategy expertise.

Explore five overlooked myths, from data biases to brand identity risks, and discover how businesses can strike the right balance.

Emplifi Fuel transforms how customer-obsessed marketing and customer care teams work by combining VoC data with industry-specific knowledge.

The future of Retail Media Networks (RMNs) lies in clean-room-powered data collaboration, while innovations in shoppable media, interactive ads, and omnichannel attribution will redefine engagement and measurement in CPG advertising.

The report discusses the attitudes and expectations towards AI in the customer service industry that are impacting business decisions.

The engagement illusion has hindered us for too long—superficial insight tracking, fragmented metrics and more, are hindering brand growth.