Upwork, the world’s work marketplace, announced that Melissa Waters has joined the company as its Chief Marketing Officer. Waters is an accomplished and award-winning marketing executive with more than 15 years of experience building world-class brands, developing high-performing teams, and driving business impact. She joins Upwork from Meta, where she was global vice president of […]
Acronis, a cyber protection company, announced the appointment of Michael Callahan as its new Chief Marketing Officer. Callahan joins the team with extensive sales and marketing experience, serving in senior leadership roles at companies such as McAfee, HP, and Juniper, and most recently as the Senior Vice President of Global Marketing for Cofense. As Acronis’ […]
Management demands them to be customer champions, frontline defenders of the brand and drivers of company growth initiatives — expectations are high for the CMOs. In today’s environment, these challenges have only grown bigger for CMOs in the midst of changing consumer needs. And this has been the overriding theme throughout the various sessions on […]
Ultimate, the customer support automation platform, is celebrating its 5th birthday with two new executives joining to lead go-to-market expansion globally. To spearhead global growth Henrique Moniz de Aragao joins as EVP, Sales with Will McInnes joining as Chief Marketing Officer. Aragao joins Ultimate’s commercial teams following a highly successful period of >100 per cent year-on-year growth at G2 […]
As a run-up to Vibe Martech Fest’s Saudi Arabia edition, we spotlight innovative marketing leaders who are transforming and redefining their role, business, and marketing industry in Saudi Arabia. Adil Ehsan – Regional Marketing Director at Savola Foods From working with P&G to Reckitt Benckiser and lately FrieslandCampina, Adil Ehsan brings best practice learnings from […]
Vibe Martech Fest (VMF) is all set to host a virtual edition on 23rd and 24th November 2021 especially for the Kingdom of Saudi Arabia. It will lead the discussion on Martech and set the agenda for its future in the region. VMF’s Saudi Arabia Couch Edition invites industry veterans to discuss the changing role […]
Vibe MarTech Fest (VMF), the event that occupies a prestigious position on senior marketers and IT professionals’ calendars as the undisputed resource on MarTech, is back. With the theme, Next is Now. You can’t afford to miss being a part of an event that will shape the industry conversation and help companies adopt MarTech solutions […]
Hootsuite, the leader in social media management solutions announced that Maggie Lower has joined the company as Chief Marketing Officer. In her role as a key member of Hootsuite’s executive leadership team, Maggie will own the brand’s overall global strategy, demand generation, communications, and events. “As I searched for a CMO to join the company […]
As a run-up to Vibe Martech Fest’s South Africa edition, we put a spotlight on innovative marketing leaders who are transforming and redefining their role, business and the marketing industry in South Africa. Alan Buck Chief Marketing Officer at L’Oréal Alan Buck discovered his passion for marketing during business administration studies. Before joining L’Oréal, Buck […]
Middle East – General Motors Middle East (GM MEO) announced the appointment of Sharon Nishi as new Chief Marketing Officer across the Chevrolet and GMC brands, effective July 1st. Nishi will help continue to transform GM’s Marketing and Customer Experience operations in the region while leveraging the team’s expertise and driving GM MEO’s Ambidextrous Business […]
