EY wavespace & EY Metaverse Lab Help Clients Address Business Challenges

Ernst & Young LLP (EY US) announced that EY wavespace, a global network that gives clients the ability to bring teams together wherever they are based, is now providing EY wavespace experiences in the metaverse, expanding the network’s capability to help clients co-innovate and rapidly help address any business challenge. EY US has also established […]

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  • Ernst & Young LLP (EY US) announced that EY wavespace, a global network that gives clients the ability to bring teams together wherever they are based, is now providing EY wavespace experiences in the metaverse, expanding the network’s capability to help clients co-innovate and rapidly help address any business challenge.

    EY US has also established a metaverse lab where technologists build customised metaverse environments for various use cases.

    Together, EY wavespace and the EY metaverse lab are guiding clients through the multitude of immersive digital experiences that are emerging, including helping them to anticipate new business models and shift to a decentralised economy arising out of Web3-based applications and platforms.

    Jay Nibbe, EY Global Vice Chair – Markets, says, “The EY organisation operates at the intersection of business and technology. By utilising the EY metaverse experience, businesses can now test the art of the possible and tap into the unlimited potential of this new space. EY teams are committed to helping businesses understand what the metaverse means for them and how to strategically adapt new business models for the transition to a decentralized economy.”

    EY wavespace expands to the metaverse

    EY wavespace brings together business, design and technology, helping companies to support transformation, drive innovation and create measurable outcomes. In short, EY wavespace supports clients to reach better answers, faster. Clients can leverage EY wavespace experiences in their preferred dimension ― whether in-person, virtual, hybrid, and now in the metaverse ― to orchestrate the ecosystem of EY capabilities and assets to create business value through person-to-person connections and deeper collaborations.

    The metaverse capabilities allow clients to make rapid transitions from imagination to reality, clarify their appetite for risk versus reward, and begin building the infrastructure that will help support their pursuits in new and evolving digital environments. In EY wavespace, experiences shared in the metaverse allow clients to put themselves in their customers’ shoes, expand their thinking with fresh insights at virtual tradeshows, and even create working prototypes of the future they envision.

    In a recent report from Technology Business Research, Inc., principal analyst Patrick M. Heffernan said, “EY wavespace in the metaverse is breaking new ground in an entirely new space. It starts with some fundamental characteristics TBR believes will set the firm apart: familiarity, credibility and trust.”

    EY metaverse lab helps clients identify metaverse opportunities

    The team of leading-class technologists at the EY metaverse lab have skills in niche and high-demand areas like 3D design, web animation, game development, art direction and human experience design. These award-winning creative technologists integrate these skills with deep knowledge and experience in artificial intelligence (AI), internet of things (IoT) and digital twin robotics to create extended reality environments that can meet the social and business needs of any industry or sector worldwide.

    Edwina Fitzmaurice, EY Global Chief Customer Success Officer, says, “I am seeing a lot of interest in the metaverse from clients in all sectors and industries. At this stage, the metaverse is about creativity and opportunity, not a certainty, and I am excited for EY teams to continue shaping a road map for how clients can anticipate and transform for this next frontier of human experience. Through EY wavespace experiences in the metaverse and the EY metaverse lab, EY teams are working with businesses to scale possibilities at speed, push the boundaries of experimentation, and innovate business environments more quickly, sustainably and cost-effectively than previously possible.”

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