Companies to Watch
With the buzz in the social media and tech space, it’s an exciting time for enterprises and startups to explore and create innovative tools and services. From 5G, IoT to AI-driven solutions, the possibilities are endless. While agility and innovation are the enablers of business growth, the expanding digital world inspires entrepreneurs to enhance CX. […]
Topics
With the buzz in the social media and tech space, it’s an exciting time for enterprises and startups to explore and create innovative tools and services. From 5G, IoT to AI-driven solutions, the possibilities are endless. While agility and innovation are the enablers of business growth, the expanding digital world inspires entrepreneurs to enhance CX. So, here is another round of emerging startups demonstrating immense potential.
Clootrack
Founded: 2017
Founders: Shameel Abdulla and Subbakrishna Rao
Segment: Intelligent Customer Experience Analytics
With AI-driven granular, qualitative insights, the real-time customer experience analytics platform helps companies understand why customers stay or churn. Clootrack’s AI engine gathers and analyses billions of customer reviews from both first-party and third-party touchpoints in real-time. With over a million data insights extracted, Clootrack allows over 150 enterprise companies worldwide to stay on par with the dynamic CX trends. Some of their clients include Wipro, HSBC, Tata, and Mullenlowe Lintas Group. They recently received a $4 million Series A funding and plan to expand their product development, and allow data aggregations to be gathered from every possible customer touchpoint.
Also Read: Companies To Watch
Flip
Founded: 2019
Founder: Nooruldeen “Noor” Agha
Segment: Social commerce
The future of eCommerce lies with shoppers and social media platforms. Taking the idea forward, Flip mixes live commerce mobile applications with customer reviews to improve the beauty, wellness, and health buying experiences. The platform also adds live shopping shows and same-day shipping to improve CX. Creating a post-purchase experience, users are allowed to monetise their review posts, enjoy rewards and returns. Recently, the startup closed a $28 million Series A funding and partnered with Unilever. Along with plans to improve end-to-end logistics, Flip aims to enhance the creator ecosystem. Signing around 20 brands a week, some of the brands already on board include Hourglass, Covergirl, Jouer, Fur, and Laneige.
Neuropixel.AI
Founded: 2020
Founders: Amritendu Mukherjee, Arvind Venugopal Nair
Segment: Deep Tech for Online Retail
Using AI, ML, statistical theory in Computer Vision and Image Processing, the deep tech startup focuses on apparel cataloguing. Moving away from the traditional process of model photoshoots, their proprietary DeepNet framework allows brands to take pictures of apparel on a mannequin, use a SaaS system to generate life-life images of the apparel and use it on pictures of models. Being cost-effective and quick, NeuroPixel AI promises to reduce cataloguing spend by 30 per cent and process time by 90 per cent. Recently, the company raised $825k seed funding and plans to scale their research and development team and accelerate their AI-powered tool from beta to production stage, expanding their training set.
Also Read: MENA’s Startup Ecosystem: Heating Up, Gaining Ground
Reckon AI
Founded: 2017
Founders: Ana Pinto, Paulo Ribeiro
Segment: Intelligent Retail
Calling it a MicroStore as a Service, the Portugal-based startup provides check-out free, grab and go shopping experiences. It provides retailers with competitive intelligence data with its proprietary technology that uses cloud AI algorithms, data fusion, and computer vision to identify products using core characteristics and sensor combinations automatically. Building a cloud platform for smart retail product analysis with higher accuracy in recognition and fraud prevention was only the first step. Reckon AI plans to add 5G to improve their business model with their recent $1.7 million funding. It will focus on enhancing flexibility, lower latency, and create a simplified process for sales systems at any location with mobile network coverage.
Walee
Founded: 2019
Founder: Muhammad Ahsan Tahir
Segment: Influencer Marketing Platform
With a network of over 50,000 influencers with a combined reach of 100 million followers, the Islamabad-based startup helps agencies connect with influencers for their online campaigns. The platform has registered more than 5000 brands till now and offers them a social media listening tool to analyse social conversations. Walee also allows influencers to sell their partner’s product and earn a commission for every sale. Creators are also allowed to participate in campaigns and execute the deliverables. Raising $2.7 million in funding, Walee plans to expand its platform to the Middle East and accelerate product development.
