Artificial Societies Unveils Accessible AI Societal Simulator
Built at the intersection of AI and human behaviours, Artificial Societies’ societal simulation tool offers a new approach for content developers—from independent entrepreneurs to large corporations—to test and refine their marketing strategies.
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Artificial Societies has announced the launch of AS, the product designed to understand social dynamics and accurately predict trends, enabling individual creators, business owners, and marketing teams to test how target audiences will react to messaging, content and social media posts before launching campaigns.
In comparison tests, AS demonstrated over 80% accuracy in predicting social media performance, compared to an average of 62.5% for traditional large language models. This enables marketing teams to confidently identify top-performing content, reducing guesswork and improving efficiency.
Users of Artificial Societies’ new market research simulator are able to experiment with predicted human behaviours through a huge database of AI personas in an effort to optimise their product and marketing decisions.
With each simulation, Artificial Societies’ platform automatically generates 10 alternate content variations, enabling users to rapidly and affordably experiment at scale.
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By choosing from simulation tools that target brand growth, raising capital, or general product-market fit, marketers will gain insights into audience sentiment and actions within minutes, enabling data-driven strategy.
“AS is designed to give users the courage to experiment and explore outside of their comfort zones with the reliability of enterprise-grade AI tools that truly expand human potential rather than replace it,” said James He, CEO and Co-Founder of Artificial Societies.
“From seasoned professionals to first-time content creators, this is more than a product offering, it’s open access to understand markets, audience sentiment, and to drive brand engagement.”
“I’m quite excited about the impact Artificial Societies will have on the future of market research,” said Jared Friedman, Managing Director, Software and Group Partner at Y Combinator.
“Instead of replacing an existing budget, they have built a product that will expand what it means to do market research. Their new AS product is an innovative way to let founders and marketing folks experiment with their messaging in a proven simulation before taking the bet.”
Built at the intersection of AI and human behaviours, Artificial Societies’ societal simulation tool offers a new approach for content developers—from independent entrepreneurs to large corporations—to test and refine their marketing strategies.
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