Dynata, a first-party data platform for insights, activation and measurement, announced its partnership with Ecosia‘s on its new “Ecosia Trees” holistic reforestation service, making it one of the first of a group of founding organisations to join the initiative. Membership in this program has Dynata committing to fund the planting of 10,000 trees – one […]
At its global Sapphire Now conference, SAP SE unveiled the SAP Business Network, to create new business communities improve their business outcomes, better navigate changing economic and geopolitical conditions and enhance sustainability contributions. The company also announced a number of new innovations to help customers transform business processes, drive improved performance and run their best. […]
UneeQ, a US and New Zealand-based digital human company announced newer integrations of Amazon Lex natural language processing and Amazon Polly synthetic voices into UneeQ Creator, a freemium intelligent digital human sandbox that enables the best creative minds to design, develop, and deploy a digital human in a matter of minutes. Launched in July of […]
DealHub.io a Revenue Amplification Platform (RevAmp) announced it has closed $20 million in Series B funding led by Israel Growth Partners, with participation from existing investor Cornerstone Venture Partners. The investment round follows DealHub’s continued multi-year hyper-growth, driven by the critical role Revenue Operations (RevOps) teams have undertaken in maximising revenue across their multiple sales […]
Advanced Linear TV advertising agency Centriply, announced a collaborative effort with Claritas to help brands maximise their linear TV ad campaigns. The agreement between the two integrates Claritas audiences with TV inventory data, which further enables brands to create meaningful interactions with TV audiences at the household, local or national level. When paired with audience […]
According to a study by IDC and Liferay, 60 per cent of insurers say attracting and retaining customers are their top priorities. Providing personalised experience to new digital customers is a must for any insurer to build loyalty and long-term relationships. Insurers are increasingly looking at technology to drive this growth strategy based on customer […]
TaTaTu launches to create the first sharing economy of data on their social media platform, available on desktop, Apple App Store and Android. The platform represents the future of social media by putting the power back in the hands of the people who use it. By rewarding the consumer for each of their online actions, […]
Edelman announced Kenana Dahlan as the new head of its Saudi Arabia business, strengthening its senior advisory offering in the Kingdom. Dahlan joins Edelman with a decade of experience working in strategic communications. Her previous roles include in-house positions at King Abdullah University of Science & Technology (KAUST), significant development projects, and experience counselling senior […]
Strategic partnership between Google and Salesforce will help marketers better understand their customers Salesforce, the leader in CRM, announced new innovations across Digital 360, helping companies go digital faster and deliver the next generation of marketing, commerce and digital experiences. Salesforce will debut these new technologies and more at the Connections event. With online sales […]
Cision announced its acquisition of digital consumer intelligence company Brandwatch. The deal pairs Cision’s long-time leadership in media intelligence with Brandwatch’s AI and machine learning technology and deep social listening. The day also marked the launch of a new embedded Brandwatch app on Cision’s platforms and enhanced social media analysis across its offerings. This features […]
