Fahad Al Hassawi, EITC’s current acting CEO, has been entrusted by the EITC board to steer the organization’s transformation agenda in the capacity of Chief Executive Officer. The fifteen-year EITC veteran assumed the role of Acting Chief Executive Officer in September 2020, and ever since has guided the organization into two consecutive quarters of growth, […]
Apple showed updates to its FaceTime video chat app, adding the ability to schedule calls with multiple attendees and making the software compatible with Android and Windows devices. The move, which puts Apple in more direct competition with companies like Zoom Video Communications Inc that gained prominence during the pandemic, was the first major announcement […]
The scalable and affordable deployment of enterprise-grade IoT (Internet of Things) applications in the retail industry has so far been hampered by technological hurdles. However, Hanshow, provider of digital solutions in the retail sector, offers a SaaS solution to accelerate this digital transformation. The solution connects store shelves to retailers, store operators and customers on […]
Consumers want to call businesses directly before making a high-value purchase, according to a new report published by Invoca, a conversational intelligence provider for revenue teams. The Invoca Buyer Experience Benchmark Report analyses the sentiments of 500 US consumers and pinpoints the importance of the phone call in the buyer journey for purchases that require […]
AppTek, providers of Artificial Intelligence (AI), Machine Learning (ML), Automatic Speech Recognition (ASR), Neural Machine Translation (NMT), Natural Language Processing / Understanding (NLU/P) and Text-to-Speech (TTS) technologies, announced that it has met the interoperability requirements outlined by CallMiner, providers of conversation analytics to drive business improvement, for its Open Voice Transcription Standard (OVTS). By joining […]
Scale Underwriting, a Founder Shield company that provides tailored insurance products for high-growth companies, announced the launch of Scale Social with the aim of providing social media influencers and their agencies with media liability insurance. Scale Social provides US-based influencers and agencies, particularly those with paid brand partnerships, an insurance policy designed to protect them […]
Pacsun announced its first foray into online entertainment experiences through an all-new initiative with Roblox and a partnership with premier game development studio MELON. Users can find clothing items from Pacsun in the Roblox Avatar Marketplace and use Robux to customise their Avatars with Pacsun branded clothing and fashion accessories, including a set of gold […]
U.S. mobile ad spending is expected to grow from $124 billion in 2021 to over $155 billion in 2023. Marketers are doubling down on mobile, as it gives them complete visibility into the advertising funnel. The ability to launch a campaign according to various demographic factors is the baseline for today’s marketing. In their quest […]
Global business messaging provider MessageMedia has launched SMS for HubSpot an integration with HubSpot and joined its App Partner Program with a certified integration. With an increasing rise in email clutter and marketing noise, SMS cuts through with 90 per cent read within 90 seconds. There is a growing demand for hyper-personalised communications received in […]
Erem Media Group announced its partnership with iZooto to double down on their audience engagement and retention efforts. iZooto, an audience marketing platform, helps media publishers reduce their dependence on Facebook and Google. Erem Media Group has been using iZooto for their flagship websites – Erem News and Foochia – and has seen their traffic […]
