News

Nearly three quarters (71%) of market researchers agree that the majority of market research will be done using synthetic responses within 3 years.

Through adopting Yahoo Identity Solutions, publishers can easily monetise their ads for logged-in and non-logged-in audiences.

The platform also has AI-enhanced workflows that automate repetitive tasks to accelerate execution and boost collaboration.

Virtual Lobby 3.2.0 introduces key enhancements that simplify customer flow and reduce operational costs.

OCBC will be the first regional bank in Southeast Asia to roll out a comprehensive programme that includes branded card designs, marketing activations and financial literacy content.

Interact establishes a unified set of standards, practices and a technology infrastructure, built on consumer insights at scale, fueled by Acxiom’s data and Real ID capabilities.

DHL’s report highlights the rising expectations for delivery times and real-time tracking among shoppers in the region.

Amazon DSP is launching a new UX with simplified workflows to enable campaign creation in just a few clicks.

Mynt also provides access to loan services using non-traditional ways to assign customer credit scores to enable access to fair lending.

The YouTube Shopping affiliate program allows participating YouTube creators to tag products from eligible merchants in videos, shorts and live streams.