Contentful Adds Capabilities To Composable Content Platform

Digital teams can accelerate their workflows and seamlessly collaborate with others, resulting in the creation of high-quality digital experiences.

Contentful launched several product features, capabilities, and integrations to its Contentful Composable Content Platform to help teams connect and collaborate on digital experiences at scale.

The new capabilities include the following:

• Pre-built integrations, like the Shopify Connector, the Contentful SAP Commerce Cloud Connector, and the Google Analytics 4 app. Users can also orchestrate workflows across their entire content graphs with internal and third-party systems and data .
• Live Preview, which enables enhanced content visualisation and optimisation, including extended content testing and personalisation with Ninetailed integration. Users can take advantage of simplified and more intuitive content modelling, and remove production silos with @mentions and infield comments.
• The AI Content Generator, which allows users to generate on-brand content and translate into a wide range of languages.
• The Contentful AI Content Model Generator will enable greater speed and agility. Users can trust their infrastructure with a platform that supports 70 billion API calls per month, with thousands of off-the-shelf and custom apps and integrations. Users can also accelerate time-to-market with the new starter templates for websites, blogs and ecommerce.

“With this launch, we are addressing some of the biggest challenges developers and content teams are facing in their quest to deliver multibrand, multichannel digital experiences,” said Steve Sloan, CEO of Contentful, in a statement. “With a powerful, enterprise-grade platform that supports 70 billion API calls per month and some of the biggest digital experiences globally, Contentful is helping leading companies compete in today’s dynamic marketplace.”

“By leveraging the power of Contentful’s composable content platform, digital teams can accelerate their workflows and seamlessly collaborate with others, resulting in the creation of high-quality digital experiences like never before,” said Andy Kaiser, CEO and co-founder of Ninetailed, in a statement. “With Ninetailed integration, content creators can easily extend their workflow in Contentful’s Live Preview feature by testing and personalising content, optimising it for their audience, and delivering outstanding experiences that truly engage.”