ASAPP launched AutoCompose, an artificial intelligence-based service that suggests responses for digital messaging agents. AutoCompose presents agents with response suggestions in the form of complete responses, phrases, and spelling fixes, which agents can seamlessly accept as they type. The AutoCompose response library is dynamic, personalised, and adaptive to available customer data, using machine learning analysis […]
Middle East consumers’ most loved brands for 2022 include Nescafé, Lexus and Prada, stated a Brand Love report by Talkwalker, a consumer intelligence firm, and Hootsuite, a social media management provider. Each year, Talkwalker uses its consumer intelligence capabilities to analyse over 1,500 brands, to see which ones are the most loved. According to the […]
Morocco-based B2B e-commerce and fintech startup Chari, has acquired Diago, an Ivorian app that connects local shops to FMCG producers and importers. Chari has announced that it has taken over 100 per cent stake in Diago, an Ivorian app that connects neighborhood shops to FMCG producers/importers. Founded in January 2020, Chari is an FMCG and […]
The omnichannel conversational AI and digital assistants tool, DXwand, has announced the closing of its pre-Series A investment round of $1 million. The round was led by Huashan Capital, with commitments from angel investors Mr Mohsen Abulleil and Mr Ahmed Bakeer. US-based VC firm SOSV, the earliest investor in DXwand’s seed round, has also supported […]
B2B ride-hailing services startup KOI Ride has closed a $3 million round with investment from CEG Invest and Taurus Wealth Financial Advisors (DIFC). Along with the equity raise of $3 million, the startup has issued a $15 million convertible bond secured by a pledge of its shares. A Swiss Private Bank has invested $2 million […]
ProTexting has expanded its messaging services with SMS reminder alerts for abandoned shopping carts on Shopify. This is an alert sent via text message to customers who have unpurchased items in their shopping carts. “Abandoned shopping carts are a common issue for e-commerce businesses. Many new sellers don’t realise how widespread it is. According to […]
LiveRamp has joined the expanded Marketing Cloud Customer Data Platform ecosystem on Salesforce AppExchange. With the Customer Data Platform and LiveRamp’s app coming soon to AppExchange, Salesforce customers will be able to enhance reach and accuracy for all media activations. LiveRamp’s RampID technology fully supports audience enrichment, targeting, measurement, and optimisation, and customer preferences, opt-outs, […]
Yahoo has joined the expanded Marketing Cloud Customer Data Platform ecosystem on Salesforce AppExchange, In joining Salesforce AppExchange, Salesforce customers will be able to access Yahoo’s identity solution, Yahoo ConnectID, and build custom and previously unaddressable audience segments that can be activated through the Yahoo demand-side platform (DSP). Built on consent-based first-party data, Yahoo ConnectID […]
Basis Technologies, a provider of cloud-based workflow automation and business intelligence software, released Data Canvas, with data visualisation capabilities that streamline campaign reporting. Data Canvas improves communication between agencies and their clients through live, customisable dashboards. It automatically gathers data on ad tactics managed in the Basis platform, whether programmatic, vendor-direct, search and social. By […]
Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, released the industry’s first COPPA compliance toolkit for 5MM+ mobile apps across the Apple and Google app stores. Pixalate’s hybrid AI-based technology automates the child-directed assessment of all of the apps available in the Apple App and Google […]
