INEO Tech, the developer and operator of the INEO Media Network, a digital advertising and analytics solution for retailers, announced a programmatic partnership with Broadsign, a platform provider for digital-out-of-home (DOOH) programmatic advertising. With this agreement, advertisers and media buying agencies who utilise Broadsign’s Reach platform will gain access and be able to purchase ad […]
The Fashion Kingdom, Egypt’s curated fashion, beauty and home accessories ecommerce marketplace with 360 value proposition for brands, announced the successful completion of a $2.6 million seed funding round. Proceeds will be used to accelerate TFK’s efficient growth, build scalable technology and grow the team. Another strategic priority is to strengthen and scale TFK’s 360 […]
Croud, a global digital marketing agency, announced that it was appointed by Ooredoo Group, a Qatar-headquartered telecommunications company, as its lead digital agency. The appointment will mark Croud’s expansion into the MENA market. Croud will service Ooredoo Group and its MENA companies – including Qatar, Kuwait and Iraq – with paid search, paid social, programmatic, […]
Harvard Business Review Analytic Services released a new report sponsored by Intercom, the Engagement OS, called “Future-Proofing Businesses with Modern Customer Engagement”. It reveals a significant gap in how companies are engaging with their customers. This comes at a time when delivering exceptional experiences is even more critical to retention and revenue, amidst both an […]
CommScope announced that it has collaborated with Microsoft to create a converged private wireless network solution, enabling new low-latency and mobile applications to transform industrial manufacturing. CommScope successfully deployed the combined solution using Microsoft Azure private MEC and CommScope CBRS access points in its own manufacturing innovation centre in Shakopee, Minnesota. Through this cloud-connected, low-latency […]
Stravito, an enterprise insights platform provider, is partnering with KnowledgeHound, a search-based survey analysis platform provider, to deliver a fully centralised insights management experience. This integration will allow joint customers to access all of their survey research data in KnowledgeHound from within the Stravito interface and link to data visualisation tools inside of KnowledgeHound that […]
LivePerson, a provider of customer engagement solutions, has launched Contact Centre Conversation Mining, a solution for tracking, measuring, and optimising customer experiences, powered by the Celonis Execution Management System. Contact Centre Conversation Mining helps companies transform conversational analytics into intelligent action. It combines process and conversational data from voice and digital interactions. With Contact Centre […]
IFZA Dubai, the UAE’s international Free Zone, has entered into a partnership agreement with the Commercial Bank of Dubai (CBD) to provide IFZA Free Zone companies with quick and convenient access to banking services and financial solutions. Through this partnership, IFZA Free Zone companies will be able to conveniently and efficiently open special corporate bank […]
Ericsson has completed its acquisition of Vonage Holdings, bringing to Ericsson the building blocks to offer a full suite of cloud-based communications, contact centre, and unified communications platforms. To accelerate growth in Vonage’s UCaaS and CCaaS solutions, Ericsson intends to increase R&D investments and offer these solutions to communications services providers. Ericsson will also complement […]
Cartona, a B2B platform based in Egypt, has closed its $12 million Series A fundraise led by Silicon Badia – the venture capital firm investing in global technology entrepreneurs. Founded in 2019, Cartona is digitising the traditional trade market in Egypt, including mom-and-pop stores, FMCG producers, wholesalers, and distributors. The startup embraces a cashless society […]
