Swrve, a mobile-first customer engagement provider, has expanded its integration with Journey Builder from Salesforce to enable brand marketers, product managers, and service providers to create and launch powerful mobile campaigns all from within Journey Builder. With Swrve’s updated connector, Salesforce Pro Mobile powered by Swrve, Salesforce Marketing Cloud users no longer have to switch […]
Golden, a volunteer app, has become a verified independent software vendor partner of Blackbaud, Microsoft, and Salesforce. Golden’s solutions are now available in Microsoft AppSource, Salesforce’s AppExchange, and the Blackbaud Marketplace. “We believe strongly in the power of CRMs, and especially Salesforce, Microsoft, and Blackbaud, to bring incredible value to nonprofits,” said Golden CEO Sam […]
Upstart, provider of a lending platform for financial services firms, has launched Upstart AI Lending for Salesforce on Salesforce AppExchange. With Upstart AI Lending for Salesforce, bank and credit union personnel can initiate artificial intelligence-enabled digital lending experiences for customers across any interaction, whether in person, on the phone, or from a scan of a […]
Vice President, Customer & Market Insights, Salesforce, Karen Mangia discusses how customer changes drive technology changes. “The pandemic placed pressure on every organisation to consider how to make interactions easier, not just easy. Easy may not be a realistic outcome. Easier implies an interactive journey of constant co-creation and continuous improvement,” said Karen Mangia, Vice […]
Elon Musk casts his shadow over industry announcements this month. However, other company news is not to be missed. April ends with $44 billion exchanging accounts. An Elon Musk-led Twitter promises quite a spectacle, and the world is curious to know more. Although the tech billionaire stole the show, the month was flooded with partnerships, […]
Salesforce announced new innovations in Salesforce Flow, the complete suite of automation technologies, to help customers quickly automate any complex business process on the Salesforce Customer 360 Platform. Built on Salesforce’s low-code platform, Flow delivers business value fast by empowering people, simplifying processes, and integrating systems. With Flow, service agents can now automatically route work […]
Groove, providers of a sales engagement platform for companies using Salesforce, and Vertical IQ, a provider of industry intelligence, have partnered in an integration that brings Vertical IQ’s research into the inbox. With this partnership, joint customers can access this information from Gmail, Outlook, or any other webpage via the Groove Omnibar. “It’s not uncommon […]
Salesforce launched CRM Analytics with new innovations that surface AI-powered, actionable insights directly in the flow of work. These technologies help sales leaders, service leaders, and employees across any industry – including financial services, manufacturing, consumer goods, and communications – put data at the centre of every customer relationship and ultimately deliver more personalised experiences. […]
Salesforce users can quickly create new leads or contacts from email addresses not yet in Salesforce with the Email Sync Assistant. Using technology, Match My Email takes the responsibility of manually logging emails off of a Salesforce users’ shoulders. However, if a lead was not yet in Salesforce, users had to do a lot of […]
Jabmo, a provider of account-based marketing (ABM) solutions to the manufacturing, life sciences, and healthcare industries, has expanded the sales enablement capabilities of its omnichannel ABM platform. Jabmo now automatically sends the following two types of email alerts to key account sales managers, which are personalised based on their portfolios: Real-time alerts about surges in […]
