SaaS Platform

EnTribe, the first-of-its-kind SaaS platform for community and content development, announced the results of a proprietary survey designed to highlight how the implementation of user-generated content (UGC) within brand marketing initiatives can positively impact consumer engagement and purchasing decisions. The heightened consumer demand for authenticity and representation from brands has phased out the traditional influencer […]

Dubai based visual content SaaS platform, www.flashy.ae, the first sophisticated AI-powered content solution tailor-made for brands across MENA, has secured pre-seed funding with the support of regional and global backers. The $400,000 pre-seed round will enable Flashy to expand the current team structure as it launches a new seed round raise of $2M, just seven […]

Clinch, the “Personalisation Everywhere” company that leads the industry in AI-driven omnichannel personalisation (DCO) and dynamic ad-serving, announced the launch of Flight Control, the very first powerful SaaS platform built to eliminate complexity in campaign workflows and make agencies and internal brand media organisations more efficient and profitable. Already integrated with the audience, data, and […]

Contentgine, a provider of content-based marketing, unveiled its Content Indication Platform (CIP)” for use by business-to-business (B2B) marketing and sales teams across 120 major product categories. The online SaaS platform provides access to Contentgine’s first-party account intent and categorical content insights that allow for expansion and prioritiSation of target account lists and content consumption intelligence. […]

Wonderment, the SaaS platform that enhances the customer experience for Shopify merchants by providing order tracking technology, announced it has closed a $6M round of seed financing. The round, led by CRV, will be used to strengthen the Wonderment platform and expand the team. Underscore VC and Defy.vc also participated in this round, along with […]

Semrush, a online visibility management SaaS platform announces the acquisition of Marketing and Search Engine Optimisation (SEO) training platform Backlinko. The desire to acquire Backlinko was fueled by Semrush’s commitment to inspire both the current and next generation of digital marketers. Today’s marketers require not only the highest quality tools, they also need best-in-class training […]

Semrush, an online visibility management and content marketing SaaS platform, announced that for a limited period of time it would offer certain Amazon Alexa Internet paid users a free subscription to its Trends traffic tools. To claim free access to Semrush traffic tools, Alexa Internet users may simply follow a link, fill in the survey […]

Unicommerce, an eCommerce-focused supply chain SaaS platform, has decided to invest $5 million to strengthen its international operations and further expand its presence in the Middle-east and Southeast Asia. The company has been consistently investing and acquiring new clients across the Middle-east and will continue to forge more strategic partnerships in the coming months. After […]

Augmented reality (AR) experience technology and services company Nextech AR Solutions Corp. announced the launch of its ARitize 3D SaaS platform, extending 3D/AR model creation to an expanding list of customers and eCommerce businesses. The Software-as-a-Service alternative provides a self-service AR platform with scalability that’s meant to be affordable and easy to use, allowing users […]

ArcSpan Media, an audience revenue monetisation and optimisation company, recently announced the debut of its Audience Engine SaaS platform and the hiring of a leadership team representing both sell-side and buy-side adtech experts. The company was founded to help digital publishers and brands take control of their audience monetisation operations and navigate the evolving first-party […]