Semrush Offers Traffic Tools Subscription to Alexa Internet Users

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Semrush, an online visibility management and content marketing SaaS platform, announced that for a limited period of time it would offer certain Amazon Alexa Internet paid users a free subscription to its Trends traffic tools.

To claim free access to Semrush traffic tools, Alexa Internet users may simply follow a link, fill in the survey and gain access to a Pro or Guru account + .Trends subscription.

Semrush .Trends is a competitive intelligence solution that is available to paid Semrush subscribers providing access to many features, including:

• Online performance metrics like estimated traffic to a website, geographical distribution of visitors, share of desktop and mobile visits, most popular pages and subdomains via Traffic Analytics;
• Detailed breakdown of both industry-based and organic competitors via Market Explorer;

• Automatic monitoring of your rivals’ moves: from new content to promo shifts via EyeOn.

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“The announcement of Alexa Internet’s closure was more than unexpected. Alexa Internet has long offered low-cost competitive landscape data for marketers. As access to digital information becomes harder to access, I believe it’s our responsibility to make sure people aren’t left behind,” said Eugene Levin, Chief Strategy Officer at Semrush.

“It was a no-brainer for us to come up with this Alexa Internet-user-specific offer. Marketers need high-quality data gathering tools to do their work effectively, and our products can fill the gap Alexa Internet leaves behind. Our attempt to connect with marketers impacted by Alexa Internet’s closure aligns with our company’s mission and truly reflects our culture of support. We can be a good substitute for Alexa Internet, and we’ll do everything reasonably possible to make sure we’re supporting real professionals with a toolkit that meets their diverse needs.”

Acknowledging Alexa Internet as one of the pioneers of website traffic estimations, Semrush is glad to help users who will lose access to Alexa Internet’s services. Over the course of all these years playing alongside Alexa Internet in the web-ranking field, Semrush has been keen to enhance its market intelligence solutions that allow users to analyse entire markets and particular websites. Semrush now provides opportunities for data-driven digital marketing campaigns and decisions, which take into account competitors’ moves. By offering a free subscription to Alexa Internet users, Semrush aims to galvanise its position as a leading player in the market research and web traffic analysis segments.