MarTech

The launch of SundaySky’s Amplify enables revenue teams to create personalised, on-brand video content in minutes, eliminating creative bottlenecks and accelerating customer engagement.

The acquisition strengthens Pyxl’s global presence by combining HOOK’s creative storytelling with digital strategy and performance marketing to deliver emotionally impactful, results-driven brand experiences.

The acquisition begins a new phase for Kantar Media, supporting its strategic direction and innovation efforts while it continues as an independent media measurement firm under H.I.G. Capital.

With the new GEO service, Edge Marketing helps clients go beyond visibility by ensuring they are cited, trusted, and recognised as credible sources in the moments that matter most.

Brain PR’s AI-powered framework reveals how brand stories are ranked and circulated across AI search, chatbots, and digital platforms—helping brands track and boost their media visibility in real time.

By integrating PROS enterprise-grade pricing and CPQ with Commerce’s portfolio of applications, businesses can meet these demands head-on, resulting in fewer delays, reducing errors and accelerating time to revenue.

With D&B Healthcare Insights, the company aims to deliver intelligence that enables its clients to unlock growth opportunities and create strategic relationships across the healthcare landscape.

Rishi Gupta, Regional Director: Middle East & Africa, Nothing, explains how Nothing broke category norms with bold design, innovation, and visually iconic storytelling that puts the product front and centre.

ThoughtSpot’s Agentic MCP Server accelerates time to insights for business and data teams by enabling them to discover insights and perform analysis on their structured enterprise data directly within their existing tools.

To ensure brands get visibility while navigating a dual-audience world, Optimizely’s CMS will include new capabilities across three areas: page optimisation, site-wide optimisation, and GEO analytics.