MarTech

The Wunderkind Audiences for Meta integration delivers higher match rates, lower CAC, and smarter orchestration across email, text, and paid social.

AI Commerce Visibility is a new solution designed to help brands get found by AI and chosen by shoppers, working seamlessly with the Parcel Perform platform to ensure that brands are consistently chosen by shoppers.

New AI Visibility tool by Amplitude brings behavioural context into AI, unlocking faster insights, proactive recommendations, and better product outcomes

New Real-Time Profiles by Amperity combine live activity with complete customer history, so brands can recognise every individual and respond instantly.

SAS Customer Intelligence 360 helps brands modernise their marketing to achieve greater customer satisfaction, better campaign results, and higher revenue.

As agencies navigate the intersection of technology and creativity, AI is emerging as the new creative backbone. Daniel Martins of GALERIA.ag and Raul Braga of Adobe share how AI-driven workflows can scale campaigns without sacrificing originality.

CTV Performance enables advertisers to move beyond traditional CTV metrics like impressions and completion rates, offering a new layer of insight: the ability to track site visits, leads, and sales directly tied to CTV exposure.

In this exclusive interview, Greg Kihlstrom breaks down the biggest myths and missed opportunities in martech today.

The StackAdapt martech suite enables marketers to unify and personalise campaigns across paid and owned media channels using real-time behavioural triggers, advanced segmentation, and dynamic creative optimisation.

Mailmodo’s new platform enables marketers to plan, create, automate, and analyse entire campaigns through simple prompts, eliminating days of manual setup.