MarTech

To raise awareness and promote the adoption of AI technologies, GPTBots.ai and ZANROO will launch a series of thematic campaigns.

Here are three underexplored CX strategies martech leaders must adopt in 2025.

Anthrologic blends operational know-how with deep data and technology expertise to design tailored AI strategies that cut through hype and actually deliver value.

The new Stackless Data solution provides businesses with a unified view of cross-channel sales ecommerce profitability.

REWIND 2024: This marketing buzzwords collection explores strategies from combating subscription fatigue to embracing social responsibility and composable technology.

Read our top 15 interviews to discover strategies, lessons, and inspirations that will help shape your next move in 2025.

Interact establishes a unified set of standards, practices and a technology infrastructure, built on consumer insights at scale, fueled by Acxiom’s data and Real ID capabilities.

Rohan Kapoor, Group Vice President, Digital Marketing & Loyalty at Cenomi, tackles the burning topic, Will Gen AI Change the Marketer’s Role Forever

The projects have improved Malaysian Aviation Group’s marketing capabilities, enabling a more personalised and data-driven customer experience.

Marketers in Singapore are at the forefront of technological innovation, embracing a digital-first mindset to engage consumers effectively. Here are our top picks.