marketing campaign

The campaign focuses on reshaping the landscape of tax filing and is based on the theme of April Fool's Day, which took a humourous twist at the end. 

Through this collaboration with designer Reem Hamed, Chalhoub Group aim to foster its dedication to local talent while reinforcing the commitment to community engagement and sustainable practices.

The campaign crafted in collaboration with Interactive Avenues, the digital arm of IPG Mediabrands India, is meticulously designed to resonate with music lovers across the country.

Created with locally relevant awareness and consideration content, the campaign bridges the gap between offline and online together.

The campaigns reached 42 million users and drove 22X ROAS for AJIO during initial phase of the sale.

Retail sales during Ramadan are predicted to reach USD 66 billion in 2024. Brands need to ensure that they retain customers and engage with them even after the festive period. Here is a 5-step framework to help brands attract, retain, and re-engage customers.

Through a 2-part series of heart-touching films, the campaign shines a spotlight on the mentors aka cricketer’s first coaches, who were the first ones to recognise and nurture their talent from grassroots to grandeur.

The pop-up store serves as a portal into the vibrant and effortlessly playful universe of PUMA Palermo.

This strategic collaboration underscores boAt's commitment to the vibrant world of cricket and solidifies its position as the preferred choice for tech-savvy fans and enthusiasts in India.

Successful marketing in the APAC region hinges on patience, adaptability, and a profound understanding of cultural and technological nuances, underscoring the complexity and reward of doing business in Asia.