loyalty

The digital habit that birthed during the pandemic must be sustained with contextual cues and hybrid offerings for the future of customer expectations. Consumer behaviours change fast. As the pandemic is nearing the end, consumers are slowly shifting from pure online to hybrid experiences, expecting the best of both worlds. With such expectations, marketers need […]

For more than a year, consumers in the UAE have been relying on digital services, which have altered how they engage with brands, consume goods and services, and make purchasing decisions. A global study by Cisco AppDynamic shows that people are using 30 per cent more applications today than they did before the pandemic. The […]

2020 will be remembered as the year when over half of the world’s population had to shift online. Intelligent shoppers and predictive analytics for consumer data point that 2021 will be all about hyper-personalisation. Consumers today expect businesses to foresee and fulfil their requirements in the shortest possible turnaround time. Hyper-personalisation has made this type […]

Oracle and Martechvibe will host a virtual roundtable on February 24 titled “Reimagining Loyalty in a Hyper Personalised world.” The live roundtable,  which will begin at 2:00 GST, will examine critical issues like how personalisation affects customer loyalty, improving CX with AI and anticipating customer needs to make intelligent recommendations. Hosted by Martechvibe, it will […]

Industry experts come together for a webinar hosted by MarTechVibe in partnership with WebEngage to discuss customer retention strategies during the Covid’19 crisis In this era of rapid advancement of marketing technology, new insights on customer loyalty have fuelled a shift in marketing ideas. Customer retention strategies are now the game changers for a brand’s success. […]