loyalty

REWIND 2024: Nurturing the new definition of loyalty, how can brands transcend mere transactions to create value-driven, long-lasting relationships…

The campaign is running across digital-out-of-home, digital media, app, radio, CRM, and Shell’s retail stores.

The goal with multichannel services is to help brands scale efficiently, increase profitability, and build lasting customer loyalty.

IBS Software's iLoyal solution offers travel providers the ability to establish tailored customer retention strategies and integrate wider partner product offerings.

The loyalty offering is now available to financial institutions that onboard with Ascenda and progressively being rolled out across the existing client base.

AI has the potential to enhance or achieve strategic loyalty initiatives retailers have long sought—true one-to-one marketing and customer interactions, the genuine ability to influence purchasing decisions at the moment, and an effective lever for incremental spending.

The book introduces customer service leaders to a simple framework that cultivates loyalty through engaging, tailor-made customer experiences.

These evergreen methods boost customer satisfaction, encourage repeat visits, and build brand loyalty.

To transform the company to become more customer-centric, there should be a shift in the thinking. In many businesses, the CMO is the classic 'owner' of customer loyalty. But actually, every member of the C-suite should care about and commit to a loyalty-driven approach, and businesses need to make loyalty an organisation-wide priority.

It enables marketers to create hyper-personalised messages and promotions using advanced segmentation. Paytronix, a provider of guest engagement solutions for restaurants and convenience stores, launched Paytronix Mobile Experience Builder, a self-service tool to publish content in real time to mobile apps. “Restaurants and convenience stores must meet guests where they are, and more than ever […]