Unlocked – Mobile & App Growth Summit returns to Amsterdam for its second edition on 28 October 2026, bringing together Europe's app growth community to explore the strategies shaping the future of mobile growth.
Industry leaders from retail, hospitality, and travel explored how brands can stay relevant, leverage data, and meet customers across channels to drive sustainable growth.
Marketing with a “monk’s mindset” is not about detachment from results, but about discipline in thinking and clarity in intent. As Anand Sankara Narayanan, CMO, Finance House, puts it, the work deserves your everything. The outcome deserves your objectivity.
Mason Tay shares how brands can scale globally by balancing localisation, data-driven personalisation, and community-led growth while navigating fragmented markets and diverse consumer behaviours.
Unlocked – Mobile & App Growth Summit returns to Singapore for its third annual edition on July 16, 2026, at One°15 Marina Sentosa Cove.
ZeMing Chan explains how multi-layered user insights, creative experimentation, and iterative validation improve product hit rates and drive meaningful customer engagement.
Laurens Jansen explains how Polarsteps balances product-led growth with performance marketing, why authentic UGC matters more than scale, and how seasonality shapes growth priorities in modern consumer apps.
