News
Pega Launches Customer Engagement Studio
New agent-powered workspace by Pega can take marketers from brief to live 1:1 campaign in minutes, without sacrificing control.
New agent-powered workspace by Pega can take marketers from brief to live 1:1 campaign in minutes, without sacrificing control.
With MARCIEAssist, Messagepoint is introducing a fundamentally new model for customer communications management (CCM).
New integration strengthens Similarweb’s position as the trusted digital data layer powering AI-driven business workflows in Perplexity Computer.
By leveraging Data 360, Agentforce, and Contentful’s composable APIs, global enterprises can deliver personalised, AI-assembled experiences at scale across channels.
Synthetic Customers power simulated conversations for AI agent testing and human agent training, while unlocking deeper insights into customer behaviour.
The focus in too many analyst conversations and product roadmaps is on model capability – what features shipped this week, which frontier model powers what. But the companies that win won't be measured on features; they'll be measured on customer satisfaction, says Victor Belfor, Global VP, Business Development & Strategic Partnerships, 8x8.
Memorable experience is the part of the product that survives commoditisation, and it is what gives the customer a reason to advocate, says Darius LaBelle, Managing Director, Middle East at November Five.
Ride-Along appears on the call as a named attendee, answers complex technical questions, presents slides and handles objections, functioning as a fully autonomous Sales Engineer at conversation speed.
With this acquisition, for a total enterprise value of $2.2 billion, the Groupe furthers its investment in technology, data, and AI services to unlock new opportunities for the agentic era.
Alongside CaptivateIQ Agents, the company also announced CaptivateIQ MCP Server, which allows enterprise customers to securely connect CaptivateIQ's live compensation and planning data to any AI tool in their stack.