Ninety minutes of wait time is no joke. I had called the airline multiple times regarding my refund status for a cancelled flight. But when I did manage to connect to an agent, he didn’t know my situation and what the management had decided about refunds. Meanwhile, the situation at the airline contact centre was […]
Why is the order delayed? When will it arrive? Can the order be cancelled if it is too late? Hello? While this is just one scenario out of countless communications across industries, it demonstrates the need for a seamless communication network across the company and the brand. With new communication technologies, social media platforms and mobile […]
Constructor, an eCommerce search and product discovery solutions provider, recently announced a $55 million Series A funding round led by Silversmith Capital Partners on the heels of more than tripling its ARR year over year and partnering with retailers like Sephora and Backcountry. The round also includes a lineup of investors who are experts in the space, including: David Fraga, […]
Shopify recently launched Shopify Markets, a centralised hub with all the tools needed for merchants to manage global commerce. Merchants will be able to use the new hub when they sell outside of their home country, and it will help reduce complexities like currency conversion, language localisation, local payment methods, and duty and import taxes. […]
Holiday retail sales are likely to increase between 7 per cent and 9 per cent in 2021, according to Deloitte’s annual holiday retail forecast. Overall, Deloitte’s retail and distribution practice projects that holiday sales will total $1.28 to $1.3 trillion during the November to January timeframe. Deloitte also forecasts that eCommerce sales will grow by 11-15 per cent, year-over-year, […]
Emplifi, the unified customer experience platform, recently announced the launch of Emplifi Social Commerce Cloud, offering industry-first social commerce capabilities for CMOs, eCommerce leaders and social media teams charged with driving high conversion rates and increased revenue across social platforms. The innovative, first of its kind platform delivers a full suite of solutions to enable […]
Last year, Chinese steamer Yuansan live-streamed himself sleeping for two days, attracting 18 million viewers. Yes, you read it right. In 2016, live streams began to grow in Japan and Germany on YouNow, Periscope, and UStream. While common motivators to host such sessions were reaching target audiences, and creating communities, another reason that got brands […]
Shopping patterns call for a unified customer journey to match the expectations of time-crunched consumers. IDC & Milkman Technologies presented a report entitled Master the Last Mile to Exceed Customer Expectations and Win Loyalty. It offers data and insights on how harnessing technology such as advanced analytics and hyper-automation for the last-mile is becoming a […]
Globally, the Gulf Cooperation Council has been one of the fastest-growing eCommerce markets, increasing from $5.3 billion in 2015 to $17.7 billion in 2019, and forecast to reach $50 billion in 2025, according to data from Kearney Middle East and Statista. In any digital market, maintaining strong growth is a challenge. It’s one thing to […]
As eCommerce brands prepare their marketing promotions for the 2021 holiday season, a new report suggests they should use web push messages as part of their mix to drive greater sales. Omnisend’s research discloses that the average conversion rate for web push messages—which appear when a browser is open on any type of device—is 35.7 […]
