The gala awards in Dubai honoured 24 winners across 20 categories, spotlighting the ideas and execution setting new benchmarks for marketing excellence.
Core connects directly to a business's operational data, including services, pricing, and past campaign performance, and applies that context across advertising, SEO, and website work.
The Marquee Awards will culminate in a gala celebration on September 10 in Dubai, bringing together marketing and technology leaders to recognise outstanding digital campaigns, innovation, and technical excellence across the Middle East.
Source gives every person on a marketing team, along with the agents working alongside them, a governed workspace built around the job they own.
Optimizely is also introducing Mark-Bench, an open-source benchmark built to evaluate AI performance for the marketing domain specifically.
Vibe Marketing Tech Fest 2026 will bring together senior marketing, technology, and CX leaders in Dubai on September 9-10 to discuss navigating change and driving transformation in a dynamic environment
Customers move between physical stores, mobile apps, social media, messaging platforms and websites organically. For the consumer, this is one experience. Can brands go past silos to offer a consistent yet complementary narrative?
The update extends beyond Google Ads integration for Performance Max to generate media optimisations with AI insights for ChatGPT, TikTok, DV360, YouTube and Reddit.
According to Roxana Nicolescu, VP, Brand Marketing & Social Media (Global), Wego.com, attention is not necessarily disappearing; it is becoming more fragmented, selective and rapidly reallocated between feeds, creators, searches, messages and cultural moments.
Unlocked – Mobile & App Growth Summit returns to Amsterdam for its second edition on 28 October 2026, bringing together Europe's app growth community to explore the strategies shaping the future of mobile growth.
