digital advertising

As marketing and advertising technologies converge, Ivy addresses a growing demand for solutions that help marketers navigate fragmentation and unlock efficiency at scale.

The partnership unlocks opportunities for advertisers to activate Sojern’s real-time vertical-specific traveller insights directly within PubMatic’s curation and data solution, Connect.

AdAdapted’s Add-It Pathways grants brands the ability to select multiple call-to-action (CTA) options to incorporate into their ad unit.

Fully integrated into the Productsup platform, the CSS add-on enables businesses to manage campaigns, optimise product content, and drive more qualified traffic from a single, centralised solution.

By integrating automotiveMastermind’s data, technology, and marketing strengths with Force Marketing’s digital expertise, dealers gain a combination of enriched data, tailored campaign strategies, and creative assets.

The platform uses Assembly’s proprietary inventory categorisation, tailored inclusion lists, and suitability controls to give advertisers a safer, more accountable, and higher-performing programmatic environment.

MNTN advertisers can now tap into ZoomInfo’s decision-makers in the GTM Intelligence Platform, equipping companies with a combination of clean, actionable data, real-time AI-powered insights, and automation to drive growth.

DV Authentic Attention is a key component of DV’s Media AdVantage Platform, which combines media verification, ad optimisation, and campaign outcomes measurement to maximise media performance and ROAS.

Goldbach and GoWit aim to build a comprehensive retail media ecosystem, providing retailers and advertisers with innovative, data-driven advertising solutions.

The partnership reflects Netflix’s commitment to providing advertisers with greater choice and reach, enabling them to tap into a highly engaged global audience that turns to Netflix daily for series and films.