As digital strategies and brand storytelling continue to advance alongside technology, the need for evolving measurement tools and metrics becomes apparent. How can marketers create new metrics to innovate and be more customer-centric in this ever-changing landscape?
This partnership underscores TRKKN MENA's commitment to delivering seamless, end-to-end customer experiences from the Google Marketing Platform to Google Cloud solutions.
With Bluecore’s Customer Analytics and Customer Movement Assessment, any retail or DTC brand leader can prioritise tactics to deliver incremental revenue.
The acquisition will enable Genesys to use Radarr Technologies' social media insights as a critical source for its 360-degree customer view fueling Genesys AI.
The company recently launched SiYa, an AI-driven chatbot, utilising the full potential of MTN’s data to unlock the sources of revenue while improving margins through smart automation.
