TRKKN MENA Becomes Google Cloud Partner

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TRKKN MENA, an Analytics, Marketing & Cloud consultancy part of Omnicom Media Group, is now a premier partner on the Google Cloud Platform, leveraging its expertise both locally and across Europe to provide data and marketing analytics solutions to their clients.

This underscores TRKKN MENA’s commitment to delivering seamless, end to end customer experiences from the Google Marketing Platform (GMP) to Google Cloud solutions. In doing so, they help their clients derive and apply invaluable customer insights, under-pinned by data, which lead to increased marketing efficiency and ROI. 

Vimal Badiani, managing director of TRKKN MENA, said: “Achieving Premier Partner status on the Google Cloud Platform is a testament of TRKKN MENA’s unwavering dedication to excellence, innovation, and customer success. This milestone reflects our ongoing commitment, Working hand in hand with the Google MENA cloud team, we empower businesses in the MENA region with cutting-edge cloud solutions that boost efficiency and drive digital transformation. It’s by being best-in-class ourselves that we can propel our clients in that same position in their own industry by deploying cutting-edge marketing and tech solutions. This latest certification by Google is more than a seal of approval, it’s the beacon that guides the choice of a GCP partner.”

As a premier partner, TRKKN MENA joins an elite group of technology firms recognised for their exceptional performance, customer success, and expertise in utilising Google Cloud products and services. This milestone, which involved technical interviews and assessments, validates TRKKN MENA’s dedication to maintaining the highest standards of technical proficiency, customer satisfaction, and product expertise within the Google Cloud ecosystem.

TRKKN is leveraging its successful track record with the Premier Partner status in Europe to offer competitive rates for GCP in MENA. With these, marketers eager to embrace the next big thing can, for example, explore the benefits of the cloud on their digital marketing maturity and the return on their online investments. The consolidation of data across multiple touch points into GCP allows customers to gain a more holistic view and gather invaluable insights into customer journeys. It also helps leverage the built-in ML tools to enable advanced customer segmentation, improve marketing efficiency and personalise customer journeys.