customer engagement

Alpha Digital’s acquisition will accelerate XPON’s AI-led marketing strategy and fast-track profitability through expanded client reach.

Rather than relying on fragmented systems with limited functionality, VXconnect offers a unified solution that grows with providers’ needs.

To introduce its first loyalty eStore, WestJet has teamed up with RewardOps, expanding the airline’s rewards program with more options.

To combine global messaging capabilities with AI agent orchestration, Sinch has partnered with OneReach.ai

Who's buying whom—and why it matters: A breakdown of the biggest martech acquisitions transforming how brands connect, personalise, and scale.

iSKYE is a new approach to AI Agent development by combining industry-specific training, robust full-stack platform, and scalable deployment.

Manycha will use the funding to accelerate its global expansion, invest further in R&D, and advance AI agent features across new and existing channels.

RCS for business also provides the flexibility to revoke messages and utilise fallback options to other channels, including SMS, ensuring seamless communication and maximising reach.

This Essential App milestone reflects Sinch's ongoing commitment to co-innovation, making it easier for businesses to reach and engage customers in a more personalised way.

Discover how AI is transforming retail marketing with SAP Emarsys, as Younès Ben Maïz shares insights on personalisation, customer loyalty, and omnichannel engagement.