AI search

The platform’s schema markup and GenAI-optimised website content minimise computational load while maximising AI interpretation accuracy.

HealthGEO guides healthcare brands on their journey from SEO to GEO (Generative Engine Optimisation) to ensure key audiences receive accurate, timely, evidence-based information about products and therapeutic areas.

AI Search Visibility Program helps small and mid-sized businesses secure better placements in AI-driven search results, driving visibility as users shift from traditional search engines to generative AI.

To ensure brands get visibility while navigating a dual-audience world, Optimizely’s CMS will include new capabilities across three areas: page optimisation, site-wide optimisation, and GEO analytics.

The research indicates that AI search tools are gaining momentum by providing answers in plain language, summarising complex information, and eliminating the need to navigate through pages of SEO-driven content. 

Fully integrated into Wix’s SEO suite, GEO gives users a clear view of how their brand and content appear and perform across AI-powered platforms, reflecting Wix’s response to the changing search landscape.

The acquisition will see Previsible and Internet Marketing Ninjas operating as two distinct brands, with Internet Marketing Ninjas retaining all of its dedicated team, while combining suites of SEO and AI search tools to better serve brands.

As AI tools like ChatGPT and Perplexity change how people search, traditional SEO is facing new challenges. Learn what Generative Engine Optimisation (GEO) means and how marketers can adapt to stay visible in AI-driven results.

GEO Verified combines deep human expertise with a disciplined, point-by-point methodology to surface every technical and content gap that can block generative engines from recalling a brand.

Both companies have partnered with Perplexity to ensure brands can deliver structured, AI-ready product data that improves visibility, accuracy, and conversion in next-gen AI search experiences.