Sprinklr Leads in 2021 Gartner Magic Quadrant for CMPs


Sprinklr, the unified Customer Experience Management (CXM) platform for modern enterprises, has been recognised as a ‘leader’ in the Gartner Magic Quadrant for Content Marketing Platforms, 2021. This marks the second consecutive year that Sprinklr has received the ‘leader’ designation. The evaluation was based on specific criteria that analysed the company’s overall completeness of vision and ability to execute.

According to Gartner’s research, “Organisations looking for strong social listening and performance analytics should consider Sprinklr.”

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“We’re constantly thinking about how we can help content marketers work smarter, and how we can make their daily lives happier,” said Pavitar Singh, Chief Technology Officer, Sprinklr. “We believe that our recognition by Gartner as a Magic Quadrant Leader is a reflection of the investment we’ve made in artificial intelligence and usability enhancements that directly address content marketing pain points and help all marketers provide exceptional customer experiences.”