MoEngage To Host CX Summit 

An invite-only summit will bring together marketing, product, and growth experts from consumer brands to discuss customer engagement and growth. MoEngage, in partnership with AWS and GroupM, has announced the launch of the #GROWTH Mixer – Saudi Arabia edition. The summit will take place on October 5, 2022. The theme for this invite-only networking event […]

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  • An invite-only summit will bring together marketing, product, and growth experts from consumer brands to discuss customer engagement and growth.

    MoEngage, in partnership with AWS and GroupM, has announced the launch of the #GROWTH Mixer – Saudi Arabia edition. The summit will take place on October 5, 2022.

    The theme for this invite-only networking event encourages attendees to follow an insights-led approach to growth. It will feature brands like GMG, Alamar Foods, Alsaif Gallery, Cura, Speedi.sa, Dur.sa, Almatar, Jazeera Airways, Tamanna, and many more. The day’s agenda will take attendees through the growth journey via panel discussions on personalisation, customer lifetime value, holiday marketing and experiential engagement.

    The day starts with a keynote session on GMG’s rich legacy of 40 years by Samrat Sengupta, Ecommerce, Omnichannel & Product Director (GCC & SEA), GMG.

    Sessions include Personalisation: The Secret to Customer Retention, Why Omnichannel Customer Lifecycle Management Will Take The Lead in 2023, and Holiday Marketing: Driving customer engagement during and post-holiday.

    Shobit Tandon, COO at Alamar Foods, is scheduled to speak about how marketing teams can optimise their efforts.

    Industry stalwarts participating as speakers include; Ahmed Fahmy, Head of Marketing at Speedi.sa, Moalla Alfadil, Director of eCommerce & Customer Success at Alsaif Gallery, Adam Salem – Commercial and Digital Director at dur.sa, Kaseem Hashem, Marketing Director at Almatar, Mohanned Afeef, VP of Products at Cura and many more.

    Attendees will get a chance to have in-person interactions with marketers and growth managers from brands like Tamara, PharmaLife, Riyad Bank, Al Rajhi Bank, Bayzat, Nana Direct, Muvi Cinemas, Unilever, Arab National Bank, Alshaya Group, etc.

    “MoEngage has been laser-focused on enabling consumer brands to drive insights-led engagement. With that endeavour in mind, we started this #GROWTH community – a platform to foster growth and understand the challenges that marketers of today face. I am proud to say that we have been doing this for 1,300+ brands and are ecstatic to be partnering with brands in the Kingdom of Saudi Arabia for the same,” said Raviteja Dodda, CEO, MoEngage.

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