Delhivery and SUGAR Cosmetics Partner for B2B Logistic Operations

Delhivery’s technology-driven solutions, and express PTL services will ensure faster delivery of B2B consignments, allowing SUGAR Cosmetics to better serve their retail partners.

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    • Logistics company Delhivery announced a partnership with SUGAR Cosmetics, a home-grown beauty brand to spearhead its pan-India B2B logistic operations.

    SUGAR Cosmetics’ Supply Chain Vice President, Amartyaa Kumaar Guha said, “SUGAR Cosmetics is on a high growth trajectory and needs a logistics partner that comprehends the demands of the digital native generation.”

    Varun Bakshi, Head of Delhivery’s Express Part Truckload business, said, “Our unique mesh network design, integrated linehaul for both B2B and B2C, automated sorters, and quick turn-around of tractor trailers give us a significant competitive advantage. Brands like SUGAR Cosmetics, which have an omnichannel strategy, heavily benefit from our express PTL service for quick stock replenishment and availability to fuel their retail expansion across India.”

    Also Read: Aramex Partners with Omniful

    The logistics company has been a long-standing partner for the brand’s D2C express parcel shipping. This partnership with Delhivery is expected to support its continued growth and enhance its supply chain efficiency.

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