Marketing Agency JayWing Expands into Asia
The marketing agency will work with clients across creative, digital media, SEO and content in countries including Japan, Hong Kong, Taiwan, Singapore and Malaysia.
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Australian creative and performance marketing agency Jaywing has expanded into Asia following a number of new business wins. The expansion comes as the agency extends its relationships with existing clients including footwear Crocs, digital experience software Sitecore and footwear New Balance.
The agency will work with these clients across creative, digital media, SEO and content in countries including Japan, Hong Kong, Taiwan, Singapore and Malaysia. Backed by its Sydney-based team of creative and media specialists, Jaywing has also appointed local talent based in Hong Kong to help drive localised, strategic support for its growing portfolio of Asia clients.
Backed by its Sydney-based team of creative and media specialists, Jaywing has also appointed local talent based in Hong Kong to help drive localised, strategic support for its growing portfolio of Asia clients.
“This strategic move into Asia reinforces our commitment to delivering innovative, data-driven performance marketing and media solutions to empower brands to maximise the return on their investment. Asia has a highly developed ecommerce market and clients are looking for effective and innovative solutions to connect with consumers,” said Jaywing CEO, Tom Geekie.
“In addition, customers in Asia have distinctly different buying journeys, expectations and shopping experiences, so it’s important to have specialists with that expertise on the ground. We have recruited locally in Hong Kong, and as we grow our customer base we intend to add more,” said Geekie.