ShopperON, Live Video Shopping Marketplace Launches in The UAE
ShopperON, a social commerce live video shopping marketplace platform has launched in the UAE, enabling individuals as live stream hosts and stores to create and host their own shopping channels on the platform. Co-founded by Sylvia Dequito and Osman Sultan, it is an interactive marketplace where shoppers can ask questions and the livestream host can […]
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ShopperON, a social commerce live video shopping marketplace platform has launched in the UAE, enabling individuals as live stream hosts and stores to create and host their own shopping channels on the platform.
Co-founded by Sylvia Dequito and Osman Sultan, it is an interactive marketplace where shoppers can ask questions and the livestream host can answer it live with shoppable products on the screen where they can add to cart without leaving the live events.
The platform provides a real time dashboard that enables stores and live stream hosts to track their sales and commissions in real- time. The physical shopping experience has been virtualised for the local and global consumer.
Also Read: Has Live Streaming Become A Critical Marketing Strategy?
Chairman of ShopperON, Osman Sultan said, “This live video shopping platform is unlike any other online shopping experience to date. It is much more personalised, bringing sellers and shoppers together in real time, making it more an interactive event.
“For the consumer, it is akin to having a personal shopper and for the seller it affords the opportunity to directly connect with the customer, providing in-depth product descriptions, pricing and demonstrations, making the entire process feel much more personal. With statistically an estimated 2.14 billion shoppers online world-wide, it would have been folly not to have created ShopperON.”
ShopperON provides exposure opportunities for brands, wholesalers, warehouses and even retail events to showcase their products during live session to their customers. Influencers and sales people alike are encouraged to interact with the consumers and earn money through commissions.
“Coming out of the pandemic, a lot of retail businesses are looking for options to tap into new markets avoiding a large overhead or additional employees. And one way to survive in business you need to deliver a unique and valuable online experience, especially that consumer behaviour changes dramatically because of the Covid-19,” said Sylvia Dequito, CEO of ShopperON.
“This is where we come up to a business idea to build a platform that can positively impact millions of people. Our platform will create transparency and authenticity as the buyers can ask and watch the item while the live stream host answering their question and shop in real time, anywhere they are. And it’s guaranteed, returns are 50% lower, when items are bought in livestream.”
